Key Insights
The European camping and caravanning market, valued at €16.65 billion in 2025, is projected to experience robust growth, exhibiting a Compound Annual Growth Rate (CAGR) of 7.23% from 2025 to 2033. This expansion is fueled by several key drivers. The increasing popularity of eco-tourism and sustainable travel aligns perfectly with the inherent nature of camping, attracting environmentally conscious travelers. Furthermore, the rising disposable incomes across several European nations, coupled with a growing preference for experiential travel over traditional hotel stays, significantly contributes to market growth. The diverse range of camping options, from luxurious RV camping to adventurous backpacking trips, caters to a broad spectrum of consumer preferences, further boosting demand. Technological advancements, including improved RV designs and online booking platforms, streamline the camping experience and enhance accessibility, contributing to the market's expansion. Germany, France, the United Kingdom, and Italy represent the largest national markets within Europe, driven by strong domestic tourism and favorable camping infrastructure.
However, certain restraints exist. Seasonal variations in weather conditions can limit camping activity during colder months. Concerns regarding environmental sustainability within the camping industry, such as waste management and impact on natural habitats, require attention and proactive solutions to ensure continued market growth. Competition among established players and new entrants also plays a role. To mitigate these challenges, companies are increasingly focusing on sustainable practices, improving infrastructure, and offering diverse packages to attract a wider range of campers. This includes investing in eco-friendly campgrounds, promoting responsible camping practices, and developing innovative camping experiences. The market segmentation by destination type (national parks, private campgrounds, etc.), camper type (RV, backpacking, etc.), and distribution channel (direct sales, online agencies) offers opportunities for tailored marketing strategies and product development, ultimately driving continued market expansion.

Europe Camping and Caravanning Market: A Comprehensive Report (2019-2033)
This comprehensive report provides an in-depth analysis of the European camping and caravanning market, covering the period 2019-2033. With a base year of 2025 and a forecast period spanning 2025-2033, this study offers invaluable insights for industry stakeholders, investors, and anyone seeking to understand this dynamic sector. The report utilizes a robust methodology incorporating historical data (2019-2024) and detailed market projections, providing a 360-degree view of market trends, competitive dynamics, and future opportunities. Key segments analyzed include destination types, camper types, distribution channels, and key European countries. The report also profiles major players like Kabe AB, Camping and Caravanning Club, Soliferpolar AB, Groupe Pilote, Trigano SA, Swift Group, Canvas Holidays, Adria Mobil, Eurocamp, and Laika Caravans, offering crucial competitive intelligence.
Europe Camping and Caravanning Market Market Structure & Competitive Dynamics
The European camping and caravanning market exhibits a moderately fragmented structure, with a few large players commanding significant market share alongside numerous smaller, regional operators. Market concentration is influenced by factors such as brand recognition, geographical reach, and the scale of campsite ownership or management. The market is characterized by an increasingly innovative ecosystem, with companies investing in technology to enhance customer experience, optimize operations, and expand their online presence. Regulatory frameworks vary across European countries, impacting site development, environmental regulations, and operational practices. The industry is relatively resilient to product substitutes, though alternative leisure activities pose a competitive threat. End-user trends, such as the rise of glamping and sustainable tourism, significantly shape market demands. Mergers and acquisitions (M&A) play a crucial role in shaping market dynamics, with deals like the January 2023 acquisition of Vacanceselect Group by European Camping Group (ECG), significantly reshaping the competitive landscape. This deal alone tripled ECG's portfolio to 500 campsites across major European countries. The estimated value of this transaction was xx Million. Other M&A activities, while less significant individually, collectively contribute to market consolidation and reshaping of the competitive landscape. Specific market share data for individual companies is proprietary to the full report, however, market leader share estimates for 2025 sit at around xx%.
Europe Camping and Caravanning Market Industry Trends & Insights
The European camping and caravanning market is experiencing steady growth, driven by several factors. The increasing popularity of outdoor recreation and sustainable tourism contributes significantly to this growth. The rise of glamping (glamorous camping), offering luxurious amenities within a natural setting, appeals to a broader demographic, expanding the market beyond traditional campers. Technological advancements, such as online booking platforms and mobile applications, streamline the booking process and enhance customer convenience. Changes in consumer preferences, including a growing demand for personalized experiences and unique accommodations, are pushing innovation within the sector. Competitive dynamics are shaped by both established players and new entrants, leading to increased product diversification and enhanced customer service offerings. The Compound Annual Growth Rate (CAGR) for the market during the forecast period (2025-2033) is projected to be xx%, while market penetration is anticipated to reach xx% by 2033. These estimates incorporate various factors including economic growth, demographic trends, and projected tourism flows.

Dominant Markets & Segments in Europe Camping and Caravanning Market
By Country: Germany, France, and the United Kingdom represent the largest markets within Europe, driven by high tourist inflow, established camping infrastructure, and a strong culture of outdoor recreation. Italy and the rest of Europe also contribute significantly but at a lesser scale. Key drivers in these dominant markets include favorable economic policies that support tourism, extensive road networks facilitating access to campsites, and government initiatives promoting sustainable tourism.
By Destination Type: Privately owned campgrounds hold the largest market share due to their wide range of amenities and services. State or National Park campgrounds cater to a more budget-conscious and nature-oriented segment, exhibiting steady growth. The remaining segments, including public or privately owned land other than a campground, backcountry areas, and parking lots, represent niche markets.
By Type of Camper: Car camping remains the most prevalent type, reflecting the accessibility and affordability of this mode of camping. RV camping is growing in popularity, particularly in regions with well-developed infrastructure to support larger vehicles. Backpacking and other niche camping styles represent smaller but dedicated segments.
By Distribution Channel: Online Travel Agencies (OTAs) have gained significant traction in recent years, offering convenience and a wide selection of campsites. Traditional travel agencies and direct sales continue to play a role, especially for those seeking more personalized service.
Europe Camping and Caravanning Market Product Innovations
The European camping and caravanning market is witnessing significant product innovations focusing on enhanced comfort, sustainability, and technological integration. This includes the development of eco-friendly camping equipment, smart caravan technologies (e.g., integrated solar panels, energy-efficient appliances), and innovative designs for glamping accommodations. These innovations target the growing demand for sustainable and technologically advanced camping experiences, enhancing market penetration and appealing to a wider demographic. The focus on comfort and technological integration serves as a competitive advantage, attracting customers seeking seamless and enjoyable camping experiences.
Report Segmentation & Scope
This report segments the European camping and caravanning market by destination type (State/National Park campgrounds, Privately Owned Campgrounds, Public/Privately Owned Land, Backcountry, Parking Lots, Others), camper type (Car Camping, RV Camping, Backpacking, Others), distribution channel (Direct Sales, Online Travel Agencies, Traditional Travel Agencies), and country (Germany, France, UK, Italy, Rest of Europe). Each segment includes growth projections, market size estimations, and competitive landscape analyses. For instance, the privately-owned campground segment is expected to experience a xx% CAGR, driven by expansion and premium service offerings. The online travel agency segment is predicted to show significant growth, surpassing traditional agencies due to convenience and consumer preference. Detailed breakdowns of market size for each segment are included in the full report.
Key Drivers of Europe Camping and Caravanning Market Growth
Several factors contribute to the growth of the European camping and caravanning market. Firstly, rising disposable incomes and increasing leisure time enable more people to engage in outdoor recreation. Secondly, the growing popularity of sustainable tourism aligns with the eco-friendly nature of camping. Finally, technological advancements in booking, navigation, and campsite amenities enhance the overall camping experience. These trends collectively fuel demand for camping and caravanning services.
Challenges in the Europe Camping and Caravanning Market Sector
The European camping and caravanning market faces challenges, including increasing competition from other leisure activities and stringent environmental regulations. Supply chain disruptions and labor shortages can impact operational efficiency and cost structures. Furthermore, fluctuations in fuel prices and economic uncertainty influence consumer spending patterns, potentially impacting booking rates. These factors collectively present challenges to consistent market growth.
Leading Players in the Europe Camping and Caravanning Market Market
- Kabe AB
- Camping and Caravanning Club
- Soliferpolar AB
- Groupe Pilote
- Trigano SA
- Swift Group
- Canvas Holidays
- Adria Mobil
- Eurocamp
- Laika Caravans
Key Developments in Europe Camping and Caravanning Market Sector
- June 2022: Camping and Caravanning Club opened two newly refurbished club sites in England, enhancing capacity and attracting more campers.
- January 2023: European Camping Group (ECG) acquired Vacanceselect Group, significantly expanding its campsite portfolio and market share. This deal highlights a trend of consolidation within the European camping and caravanning market.
Strategic Europe Camping and Caravanning Market Market Outlook
The European camping and caravanning market presents substantial growth opportunities. Continued investment in sustainable and technologically advanced camping infrastructure will be crucial for attracting a wider demographic. Partnerships with technology providers and eco-tourism initiatives will further enhance market attractiveness. Focusing on personalized experiences, unique camping styles (e.g., glamping), and improved online booking platforms will drive future growth and position companies for success in this competitive yet expanding market.
Europe Camping and Caravanning Market Segmentation
-
1. Destination Type
- 1.1. State or National Park Campgrounds
- 1.2. Privately Owned Campgrounds
- 1.3. Public o
- 1.4. Backcountry, National Forest or Wilderness Areas
- 1.5. Parking Lots
- 1.6. Others
-
2. Type of Camper
- 2.1. Car Camping
- 2.2. RV Camping
- 2.3. Backpacking
- 2.4. Others
-
3. Distribution Channel
- 3.1. Direct Sales
- 3.2. Online Travel Agencies
- 3.3. Traditional Travel Agencies
Europe Camping and Caravanning Market Segmentation By Geography
-
1. Europe
- 1.1. United Kingdom
- 1.2. Germany
- 1.3. France
- 1.4. Italy
- 1.5. Spain
- 1.6. Netherlands
- 1.7. Belgium
- 1.8. Sweden
- 1.9. Norway
- 1.10. Poland
- 1.11. Denmark

Europe Camping and Caravanning Market REPORT HIGHLIGHTS
Aspects | Details |
---|---|
Study Period | 2019-2033 |
Base Year | 2024 |
Estimated Year | 2025 |
Forecast Period | 2025-2033 |
Historical Period | 2019-2024 |
Growth Rate | CAGR of 7.23% from 2019-2033 |
Segmentation |
|
Table of Contents
- 1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
- 2. Executive Summary
- 2.1. Introduction
- 3. Market Dynamics
- 3.1. Introduction
- 3.2. Market Drivers
- 3.2.1 Increase in the online travel agencies in Russia; Due to factors including digital trends and technical improvements
- 3.2.2 the online booking industry is undergoing significant transformation
- 3.3. Market Restrains
- 3.3.1. Booking Cancellation
- 3.4. Market Trends
- 3.4.1. Growth of RV Camping is Driving the Market
- 4. Market Factor Analysis
- 4.1. Porters Five Forces
- 4.2. Supply/Value Chain
- 4.3. PESTEL analysis
- 4.4. Market Entropy
- 4.5. Patent/Trademark Analysis
- 5. Europe Camping and Caravanning Market Analysis, Insights and Forecast, 2019-2031
- 5.1. Market Analysis, Insights and Forecast - by Destination Type
- 5.1.1. State or National Park Campgrounds
- 5.1.2. Privately Owned Campgrounds
- 5.1.3. Public o
- 5.1.4. Backcountry, National Forest or Wilderness Areas
- 5.1.5. Parking Lots
- 5.1.6. Others
- 5.2. Market Analysis, Insights and Forecast - by Type of Camper
- 5.2.1. Car Camping
- 5.2.2. RV Camping
- 5.2.3. Backpacking
- 5.2.4. Others
- 5.3. Market Analysis, Insights and Forecast - by Distribution Channel
- 5.3.1. Direct Sales
- 5.3.2. Online Travel Agencies
- 5.3.3. Traditional Travel Agencies
- 5.4. Market Analysis, Insights and Forecast - by Region
- 5.4.1. Europe
- 5.1. Market Analysis, Insights and Forecast - by Destination Type
- 6. Germany Europe Camping and Caravanning Market Analysis, Insights and Forecast, 2019-2031
- 7. France Europe Camping and Caravanning Market Analysis, Insights and Forecast, 2019-2031
- 8. Italy Europe Camping and Caravanning Market Analysis, Insights and Forecast, 2019-2031
- 9. United Kingdom Europe Camping and Caravanning Market Analysis, Insights and Forecast, 2019-2031
- 10. Netherlands Europe Camping and Caravanning Market Analysis, Insights and Forecast, 2019-2031
- 11. Sweden Europe Camping and Caravanning Market Analysis, Insights and Forecast, 2019-2031
- 12. Rest of Europe Europe Camping and Caravanning Market Analysis, Insights and Forecast, 2019-2031
- 13. Competitive Analysis
- 13.1. Market Share Analysis 2024
- 13.2. Company Profiles
- 13.2.1 Kabe AB
- 13.2.1.1. Overview
- 13.2.1.2. Products
- 13.2.1.3. SWOT Analysis
- 13.2.1.4. Recent Developments
- 13.2.1.5. Financials (Based on Availability)
- 13.2.2 Camping and Caravanning Club
- 13.2.2.1. Overview
- 13.2.2.2. Products
- 13.2.2.3. SWOT Analysis
- 13.2.2.4. Recent Developments
- 13.2.2.5. Financials (Based on Availability)
- 13.2.3 Soliferpolar AB
- 13.2.3.1. Overview
- 13.2.3.2. Products
- 13.2.3.3. SWOT Analysis
- 13.2.3.4. Recent Developments
- 13.2.3.5. Financials (Based on Availability)
- 13.2.4 Groupe Pilote
- 13.2.4.1. Overview
- 13.2.4.2. Products
- 13.2.4.3. SWOT Analysis
- 13.2.4.4. Recent Developments
- 13.2.4.5. Financials (Based on Availability)
- 13.2.5 Trigano SA*List Not Exhaustive
- 13.2.5.1. Overview
- 13.2.5.2. Products
- 13.2.5.3. SWOT Analysis
- 13.2.5.4. Recent Developments
- 13.2.5.5. Financials (Based on Availability)
- 13.2.6 Swift Group
- 13.2.6.1. Overview
- 13.2.6.2. Products
- 13.2.6.3. SWOT Analysis
- 13.2.6.4. Recent Developments
- 13.2.6.5. Financials (Based on Availability)
- 13.2.7 Canvas Holidays
- 13.2.7.1. Overview
- 13.2.7.2. Products
- 13.2.7.3. SWOT Analysis
- 13.2.7.4. Recent Developments
- 13.2.7.5. Financials (Based on Availability)
- 13.2.8 Adria Mobil
- 13.2.8.1. Overview
- 13.2.8.2. Products
- 13.2.8.3. SWOT Analysis
- 13.2.8.4. Recent Developments
- 13.2.8.5. Financials (Based on Availability)
- 13.2.9 Eurocamp
- 13.2.9.1. Overview
- 13.2.9.2. Products
- 13.2.9.3. SWOT Analysis
- 13.2.9.4. Recent Developments
- 13.2.9.5. Financials (Based on Availability)
- 13.2.10 Laika Caravans
- 13.2.10.1. Overview
- 13.2.10.2. Products
- 13.2.10.3. SWOT Analysis
- 13.2.10.4. Recent Developments
- 13.2.10.5. Financials (Based on Availability)
- 13.2.1 Kabe AB
List of Figures
- Figure 1: Europe Camping and Caravanning Market Revenue Breakdown (Million, %) by Product 2024 & 2032
- Figure 2: Europe Camping and Caravanning Market Share (%) by Company 2024
List of Tables
- Table 1: Europe Camping and Caravanning Market Revenue Million Forecast, by Region 2019 & 2032
- Table 2: Europe Camping and Caravanning Market Revenue Million Forecast, by Destination Type 2019 & 2032
- Table 3: Europe Camping and Caravanning Market Revenue Million Forecast, by Type of Camper 2019 & 2032
- Table 4: Europe Camping and Caravanning Market Revenue Million Forecast, by Distribution Channel 2019 & 2032
- Table 5: Europe Camping and Caravanning Market Revenue Million Forecast, by Region 2019 & 2032
- Table 6: Europe Camping and Caravanning Market Revenue Million Forecast, by Country 2019 & 2032
- Table 7: Germany Europe Camping and Caravanning Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 8: France Europe Camping and Caravanning Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 9: Italy Europe Camping and Caravanning Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 10: United Kingdom Europe Camping and Caravanning Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 11: Netherlands Europe Camping and Caravanning Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 12: Sweden Europe Camping and Caravanning Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 13: Rest of Europe Europe Camping and Caravanning Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 14: Europe Camping and Caravanning Market Revenue Million Forecast, by Destination Type 2019 & 2032
- Table 15: Europe Camping and Caravanning Market Revenue Million Forecast, by Type of Camper 2019 & 2032
- Table 16: Europe Camping and Caravanning Market Revenue Million Forecast, by Distribution Channel 2019 & 2032
- Table 17: Europe Camping and Caravanning Market Revenue Million Forecast, by Country 2019 & 2032
- Table 18: United Kingdom Europe Camping and Caravanning Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 19: Germany Europe Camping and Caravanning Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 20: France Europe Camping and Caravanning Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 21: Italy Europe Camping and Caravanning Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 22: Spain Europe Camping and Caravanning Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 23: Netherlands Europe Camping and Caravanning Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 24: Belgium Europe Camping and Caravanning Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 25: Sweden Europe Camping and Caravanning Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 26: Norway Europe Camping and Caravanning Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 27: Poland Europe Camping and Caravanning Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 28: Denmark Europe Camping and Caravanning Market Revenue (Million) Forecast, by Application 2019 & 2032
Frequently Asked Questions
1. What is the projected Compound Annual Growth Rate (CAGR) of the Europe Camping and Caravanning Market?
The projected CAGR is approximately 7.23%.
2. Which companies are prominent players in the Europe Camping and Caravanning Market?
Key companies in the market include Kabe AB, Camping and Caravanning Club, Soliferpolar AB, Groupe Pilote, Trigano SA*List Not Exhaustive, Swift Group, Canvas Holidays, Adria Mobil, Eurocamp, Laika Caravans.
3. What are the main segments of the Europe Camping and Caravanning Market?
The market segments include Destination Type, Type of Camper, Distribution Channel.
4. Can you provide details about the market size?
The market size is estimated to be USD 16.65 Million as of 2022.
5. What are some drivers contributing to market growth?
Increase in the online travel agencies in Russia; Due to factors including digital trends and technical improvements. the online booking industry is undergoing significant transformation.
6. What are the notable trends driving market growth?
Growth of RV Camping is Driving the Market.
7. Are there any restraints impacting market growth?
Booking Cancellation.
8. Can you provide examples of recent developments in the market?
January 2023: European Camping Group (ECG) acquired Vacanceselect Group, with the deal set to more than triple its campsite portfolio to 500 destinations across France, Italy, Spain, Croatia, and The Netherlands.
9. What pricing options are available for accessing the report?
Pricing options include single-user, multi-user, and enterprise licenses priced at USD 4750, USD 4950, and USD 6800 respectively.
10. Is the market size provided in terms of value or volume?
The market size is provided in terms of value, measured in Million.
11. Are there any specific market keywords associated with the report?
Yes, the market keyword associated with the report is "Europe Camping and Caravanning Market," which aids in identifying and referencing the specific market segment covered.
12. How do I determine which pricing option suits my needs best?
The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.
13. Are there any additional resources or data provided in the Europe Camping and Caravanning Market report?
While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.
14. How can I stay updated on further developments or reports in the Europe Camping and Caravanning Market?
To stay informed about further developments, trends, and reports in the Europe Camping and Caravanning Market, consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.
Methodology
Step 1 - Identification of Relevant Samples Size from Population Database



Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)

Note*: In applicable scenarios
Step 3 - Data Sources
Primary Research
- Web Analytics
- Survey Reports
- Research Institute
- Latest Research Reports
- Opinion Leaders
Secondary Research
- Annual Reports
- White Paper
- Latest Press Release
- Industry Association
- Paid Database
- Investor Presentations

Step 4 - Data Triangulation
Involves using different sources of information in order to increase the validity of a study
These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.
Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.
During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence