Key Insights
The Blockchain in Sports market is experiencing rapid growth, fueled by increasing adoption of NFTs (Non-Fungible Tokens) and blockchain technology within the sports industry. The market's value, currently estimated at approximately $2 billion in 2025, is projected to achieve a Compound Annual Growth Rate (CAGR) of 9% from 2025 to 2033. This expansion is driven by several factors. Firstly, the increasing popularity of digital collectibles, including player cards and game moments represented as NFTs, is creating new revenue streams for sports organizations and providing fans with unique ownership opportunities. Secondly, the enhanced security and transparency offered by blockchain technology are streamlining processes like ticket sales and sponsorship management, reducing fraud and improving efficiency. Thirdly, the emergence of blockchain-based platforms for fan engagement and community building is fostering deeper connections between teams and their supporters. The market is segmented by revenue source, including media rights, gate/ticket sales, merchandising, and sponsorships, with NFTs significantly impacting each segment. Companies like Rarible, Dapper Labs (NBA Top Shot), Sorare, and OpenSea are key players in this evolving landscape, developing innovative platforms and facilitating NFT transactions. Geographical growth is anticipated across all regions, with North America and Europe currently holding the largest market shares, followed by the Asia-Pacific region experiencing significant growth potential.
The restraints to market growth include regulatory uncertainty surrounding NFTs and digital assets, technological limitations impacting scalability and transaction speeds, and the educational gap amongst both sports organizations and fans regarding the use and potential of blockchain technology. However, overcoming these challenges will be critical for unlocking the full potential of the blockchain in sports market. Continued technological advancements, clearer regulatory frameworks, and increased user education will propel this market toward a future where blockchain technology is seamlessly integrated across all aspects of the sports industry. The forecast period of 2025-2033 represents a substantial opportunity for both established sports organizations and emerging blockchain companies.

Blockchain in Sports Market: A Comprehensive Report (2019-2033)
This in-depth report provides a comprehensive analysis of the Blockchain in Sports Market, offering invaluable insights for industry stakeholders, investors, and strategists. Covering the period 2019-2033, with a focus on 2025, this report meticulously examines market structure, competitive dynamics, technological advancements, and future growth potential. The market is projected to reach xx Million by 2033, exhibiting a CAGR of xx% during the forecast period (2025-2033).
Blockchain in Sports Market Market Structure & Competitive Dynamics
The Blockchain in Sports Market exhibits a moderately concentrated structure, with key players such as Dapper Labs (NBA Top Shot), Sorare, and OpenSea holding significant market share. The market's innovative ecosystem is characterized by continuous development of NFT platforms, blockchain-based ticketing solutions, and decentralized applications (dApps) focused on fan engagement. Regulatory frameworks surrounding blockchain technology and digital assets are still evolving, posing both opportunities and challenges. Product substitutes are limited, given the unique attributes of blockchain technology in ensuring transparency and immutability. End-user trends show increasing adoption of NFTs and blockchain-based solutions by sports fans and organizations seeking enhanced engagement and revenue generation. M&A activity in the sector is substantial, with deal values exceeding xx Million in the past year, reflecting the growing market maturity. For instance, the acquisition of xx company by yy company, valued at xx Million, signifies the consolidation trend within the market.
- Market Concentration: Moderately concentrated, with top players holding xx% market share.
- M&A Activity: Significant, with deal values exceeding xx Million annually.
- Regulatory Framework: Evolving, presenting both opportunities and challenges.
- Innovation Ecosystem: Rapidly evolving with continuous new platform launches and dApp development.
Blockchain in Sports Market Industry Trends & Insights
The Blockchain in Sports Market is experiencing exponential growth driven by several key factors. The increasing popularity of NFTs, fueled by celebrity endorsements and media attention, is a primary driver. Technological disruptions like the evolution of metaverse platforms are further accelerating adoption. Consumers are increasingly attracted to the unique ownership and authenticity that blockchain offers, particularly in the context of digital collectibles and memorabilia. The competitive dynamics are intensely innovative, with new platforms constantly emerging and established players expanding their capabilities. The market penetration of blockchain-based solutions in sports is still relatively low (currently estimated at xx%), but the growth trajectory points toward significant expansion in the coming years. The integration of blockchain into ticketing systems, media rights management, and fan engagement programs promises to unlock new revenue streams and revolutionize the fan experience.

Dominant Markets & Segments in Blockchain in Sports Market
The North American market currently dominates the Blockchain in Sports Market, largely driven by the early adoption of NFT marketplaces and the significant presence of major sports leagues. Within the segment breakdown by source type, the Media Rights segment currently holds the largest market share (xx%), followed by Merchandising (xx%), Sponsorships (xx%), and Gate/Ticket Sales Revenues (xx%).
- North American Dominance: Driven by early NFT adoption and major league involvement.
- Media Rights Segment: Largest market share due to high value of digital rights.
- Key Drivers (North America): Strong digital infrastructure, established sports leagues, early investor interest.
- Key Drivers (Media Rights): High value of digital content, growing demand for exclusive digital collectibles, and the potential for enhanced fan engagement through interactive NFTs.
Blockchain in Sports Market Product Innovations
Recent product innovations include the emergence of blockchain-based ticketing systems that offer fraud-proof tickets, enhance security, and prevent scalping. Platforms offering fractional ownership of digital assets, allowing more fans to access expensive collectibles, are also gaining popularity. This trend is matched by the rise of interactive NFTs which provide additional utility and value beyond mere ownership, enhancing the fan engagement opportunities for sports organizations. These innovations enhance the user experience and drive market growth.
Report Segmentation & Scope
This report segments the Blockchain in Sports Market by source type:
- Media Rights: This segment encompasses the use of blockchain for managing and distributing digital media rights, including highlights, game replays, and exclusive content, with projected growth of xx% during the forecast period. The competitive landscape is fiercely contested with several companies competing to provide efficient rights management systems.
- Gate/Ticket Sales Revenues: Blockchain technology streamlines ticketing processes, reducing fraud and enhancing security, with estimated growth of xx% in the forecast period. Competitive dynamics are shaped by the need to integrate with existing ticketing infrastructure.
- Merchandising: This segment focuses on the sale of digital collectibles and NFTs, with anticipated growth of xx% during the forecast period. Competition is high, with many platforms offering similar services.
- Sponsorships: Blockchain enables innovative sponsorship activations, creating new revenue streams for sports organizations and brands, showing expected growth of xx% in the forecast period. The key players in this segment are those who can successfully connect brands to the blockchain-enabled fan base.
Key Drivers of Blockchain in Sports Market Growth
Several factors drive the growth of the Blockchain in Sports Market. Firstly, technological advancements like improved scalability and interoperability of blockchain networks are lowering barriers to entry. Secondly, increasing fan engagement and monetization opportunities incentivize sports organizations to embrace blockchain solutions. Finally, regulatory clarity, where achieved, is accelerating adoption. The FIFA's partnership with Algorand, for example, provides a significant boost to the market.
Challenges in the Blockchain in Sports Market Sector
The Blockchain in Sports Market faces challenges, including regulatory uncertainty in certain jurisdictions which can stifle innovation. High initial investment costs for blockchain infrastructure can also hinder adoption. Furthermore, the need for improved user education and awareness remains crucial to drive wider acceptance of blockchain-based solutions amongst sports fans. Scalability issues of certain blockchain networks can also impact the user experience, hindering broader adoption.
Leading Players in the Blockchain in Sports Market Market
- Rarible
- globatalent
- Nifty Gateway
- Blockasset
- NFT Stars
- Eternal
- Flow
- Sorare
- Algorand
- OpenSea
- NBA Top Shot
- Dapper Labs
Key Developments in Blockchain in Sports Market Sector
- September 2022: FIFA launches FIFA+ Collect, a platform for affordable digital collectibles powered by Algorand. This significantly expands the market reach and accessibility of blockchain-based sports collectibles.
- May 2022: FIFA and Algorand announce a multi-year sponsorship and technical partnership, solidifying Algorand's position in the sports blockchain ecosystem and boosting market confidence.
Strategic Blockchain in Sports Market Market Outlook
The future of the Blockchain in Sports Market is exceptionally bright. The convergence of blockchain technology with the metaverse and the growing sophistication of NFTs promises to create new revenue streams and innovative fan engagement opportunities. Strategic partnerships between sports organizations, blockchain technology providers, and brands will further fuel market expansion. The continued development of user-friendly interfaces and improved scalability will be crucial for driving mass adoption. The market is poised for significant growth, driven by technological innovation and increasing consumer demand.
Blockchain in Sports Market Segmentation
-
1. Source Type
- 1.1. Media Rights
- 1.2. Gate/Ticket Sales Revenues
- 1.3. Merchandising
- 1.4. Sponsorships
Blockchain in Sports Market Segmentation By Geography
- 1. North America
- 2. Europe
- 3. Asia Pacific
- 4. Latin America
- 5. Middle East and Africa

Blockchain in Sports Market REPORT HIGHLIGHTS
Aspects | Details |
---|---|
Study Period | 2019-2033 |
Base Year | 2024 |
Estimated Year | 2025 |
Forecast Period | 2025-2033 |
Historical Period | 2019-2024 |
Growth Rate | CAGR of 9.00% from 2019-2033 |
Segmentation |
|
Table of Contents
- 1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
- 2. Executive Summary
- 2.1. Introduction
- 3. Market Dynamics
- 3.1. Introduction
- 3.2. Market Drivers
- 3.2.1. Aggressive Spending by Venture Capitalists
- 3.3. Market Restrains
- 3.3.1. Scalability Constraints
- 3.4. Market Trends
- 3.4.1. Managing fans engagment platfroms using blockchain is expected to dive growth for the market
- 4. Market Factor Analysis
- 4.1. Porters Five Forces
- 4.2. Supply/Value Chain
- 4.3. PESTEL analysis
- 4.4. Market Entropy
- 4.5. Patent/Trademark Analysis
- 5. Global Blockchain in Sports Market Analysis, Insights and Forecast, 2019-2031
- 5.1. Market Analysis, Insights and Forecast - by Source Type
- 5.1.1. Media Rights
- 5.1.2. Gate/Ticket Sales Revenues
- 5.1.3. Merchandising
- 5.1.4. Sponsorships
- 5.2. Market Analysis, Insights and Forecast - by Region
- 5.2.1. North America
- 5.2.2. Europe
- 5.2.3. Asia Pacific
- 5.2.4. Latin America
- 5.2.5. Middle East and Africa
- 5.1. Market Analysis, Insights and Forecast - by Source Type
- 6. North America Blockchain in Sports Market Analysis, Insights and Forecast, 2019-2031
- 6.1. Market Analysis, Insights and Forecast - by Source Type
- 6.1.1. Media Rights
- 6.1.2. Gate/Ticket Sales Revenues
- 6.1.3. Merchandising
- 6.1.4. Sponsorships
- 6.1. Market Analysis, Insights and Forecast - by Source Type
- 7. Europe Blockchain in Sports Market Analysis, Insights and Forecast, 2019-2031
- 7.1. Market Analysis, Insights and Forecast - by Source Type
- 7.1.1. Media Rights
- 7.1.2. Gate/Ticket Sales Revenues
- 7.1.3. Merchandising
- 7.1.4. Sponsorships
- 7.1. Market Analysis, Insights and Forecast - by Source Type
- 8. Asia Pacific Blockchain in Sports Market Analysis, Insights and Forecast, 2019-2031
- 8.1. Market Analysis, Insights and Forecast - by Source Type
- 8.1.1. Media Rights
- 8.1.2. Gate/Ticket Sales Revenues
- 8.1.3. Merchandising
- 8.1.4. Sponsorships
- 8.1. Market Analysis, Insights and Forecast - by Source Type
- 9. Latin America Blockchain in Sports Market Analysis, Insights and Forecast, 2019-2031
- 9.1. Market Analysis, Insights and Forecast - by Source Type
- 9.1.1. Media Rights
- 9.1.2. Gate/Ticket Sales Revenues
- 9.1.3. Merchandising
- 9.1.4. Sponsorships
- 9.1. Market Analysis, Insights and Forecast - by Source Type
- 10. Middle East and Africa Blockchain in Sports Market Analysis, Insights and Forecast, 2019-2031
- 10.1. Market Analysis, Insights and Forecast - by Source Type
- 10.1.1. Media Rights
- 10.1.2. Gate/Ticket Sales Revenues
- 10.1.3. Merchandising
- 10.1.4. Sponsorships
- 10.1. Market Analysis, Insights and Forecast - by Source Type
- 11. North America Blockchain in Sports Market Analysis, Insights and Forecast, 2019-2031
- 11.1. Market Analysis, Insights and Forecast - By Country/Sub-region
- 11.1.1.
- 12. Europe Blockchain in Sports Market Analysis, Insights and Forecast, 2019-2031
- 12.1. Market Analysis, Insights and Forecast - By Country/Sub-region
- 12.1.1.
- 13. Asia Pacific Blockchain in Sports Market Analysis, Insights and Forecast, 2019-2031
- 13.1. Market Analysis, Insights and Forecast - By Country/Sub-region
- 13.1.1.
- 14. Latin America Blockchain in Sports Market Analysis, Insights and Forecast, 2019-2031
- 14.1. Market Analysis, Insights and Forecast - By Country/Sub-region
- 14.1.1.
- 15. Middle East and Africa Blockchain in Sports Market Analysis, Insights and Forecast, 2019-2031
- 15.1. Market Analysis, Insights and Forecast - By Country/Sub-region
- 15.1.1.
- 16. Competitive Analysis
- 16.1. Global Market Share Analysis 2024
- 16.2. Company Profiles
- 16.2.1 Rarible
- 16.2.1.1. Overview
- 16.2.1.2. Products
- 16.2.1.3. SWOT Analysis
- 16.2.1.4. Recent Developments
- 16.2.1.5. Financials (Based on Availability)
- 16.2.2 globatalent
- 16.2.2.1. Overview
- 16.2.2.2. Products
- 16.2.2.3. SWOT Analysis
- 16.2.2.4. Recent Developments
- 16.2.2.5. Financials (Based on Availability)
- 16.2.3 Nifty Gateway
- 16.2.3.1. Overview
- 16.2.3.2. Products
- 16.2.3.3. SWOT Analysis
- 16.2.3.4. Recent Developments
- 16.2.3.5. Financials (Based on Availability)
- 16.2.4 Blockasset
- 16.2.4.1. Overview
- 16.2.4.2. Products
- 16.2.4.3. SWOT Analysis
- 16.2.4.4. Recent Developments
- 16.2.4.5. Financials (Based on Availability)
- 16.2.5 NFT Stars
- 16.2.5.1. Overview
- 16.2.5.2. Products
- 16.2.5.3. SWOT Analysis
- 16.2.5.4. Recent Developments
- 16.2.5.5. Financials (Based on Availability)
- 16.2.6 Eternal
- 16.2.6.1. Overview
- 16.2.6.2. Products
- 16.2.6.3. SWOT Analysis
- 16.2.6.4. Recent Developments
- 16.2.6.5. Financials (Based on Availability)
- 16.2.7 Flow
- 16.2.7.1. Overview
- 16.2.7.2. Products
- 16.2.7.3. SWOT Analysis
- 16.2.7.4. Recent Developments
- 16.2.7.5. Financials (Based on Availability)
- 16.2.8 Sorare
- 16.2.8.1. Overview
- 16.2.8.2. Products
- 16.2.8.3. SWOT Analysis
- 16.2.8.4. Recent Developments
- 16.2.8.5. Financials (Based on Availability)
- 16.2.9 Algorand
- 16.2.9.1. Overview
- 16.2.9.2. Products
- 16.2.9.3. SWOT Analysis
- 16.2.9.4. Recent Developments
- 16.2.9.5. Financials (Based on Availability)
- 16.2.10 OpenSea
- 16.2.10.1. Overview
- 16.2.10.2. Products
- 16.2.10.3. SWOT Analysis
- 16.2.10.4. Recent Developments
- 16.2.10.5. Financials (Based on Availability)
- 16.2.11 NBA Top Shot
- 16.2.11.1. Overview
- 16.2.11.2. Products
- 16.2.11.3. SWOT Analysis
- 16.2.11.4. Recent Developments
- 16.2.11.5. Financials (Based on Availability)
- 16.2.12 Dappler Labs
- 16.2.12.1. Overview
- 16.2.12.2. Products
- 16.2.12.3. SWOT Analysis
- 16.2.12.4. Recent Developments
- 16.2.12.5. Financials (Based on Availability)
- 16.2.1 Rarible
List of Figures
- Figure 1: Global Blockchain in Sports Market Revenue Breakdown (Million, %) by Region 2024 & 2032
- Figure 2: North America Blockchain in Sports Market Revenue (Million), by Country 2024 & 2032
- Figure 3: North America Blockchain in Sports Market Revenue Share (%), by Country 2024 & 2032
- Figure 4: Europe Blockchain in Sports Market Revenue (Million), by Country 2024 & 2032
- Figure 5: Europe Blockchain in Sports Market Revenue Share (%), by Country 2024 & 2032
- Figure 6: Asia Pacific Blockchain in Sports Market Revenue (Million), by Country 2024 & 2032
- Figure 7: Asia Pacific Blockchain in Sports Market Revenue Share (%), by Country 2024 & 2032
- Figure 8: Latin America Blockchain in Sports Market Revenue (Million), by Country 2024 & 2032
- Figure 9: Latin America Blockchain in Sports Market Revenue Share (%), by Country 2024 & 2032
- Figure 10: Middle East and Africa Blockchain in Sports Market Revenue (Million), by Country 2024 & 2032
- Figure 11: Middle East and Africa Blockchain in Sports Market Revenue Share (%), by Country 2024 & 2032
- Figure 12: North America Blockchain in Sports Market Revenue (Million), by Source Type 2024 & 2032
- Figure 13: North America Blockchain in Sports Market Revenue Share (%), by Source Type 2024 & 2032
- Figure 14: North America Blockchain in Sports Market Revenue (Million), by Country 2024 & 2032
- Figure 15: North America Blockchain in Sports Market Revenue Share (%), by Country 2024 & 2032
- Figure 16: Europe Blockchain in Sports Market Revenue (Million), by Source Type 2024 & 2032
- Figure 17: Europe Blockchain in Sports Market Revenue Share (%), by Source Type 2024 & 2032
- Figure 18: Europe Blockchain in Sports Market Revenue (Million), by Country 2024 & 2032
- Figure 19: Europe Blockchain in Sports Market Revenue Share (%), by Country 2024 & 2032
- Figure 20: Asia Pacific Blockchain in Sports Market Revenue (Million), by Source Type 2024 & 2032
- Figure 21: Asia Pacific Blockchain in Sports Market Revenue Share (%), by Source Type 2024 & 2032
- Figure 22: Asia Pacific Blockchain in Sports Market Revenue (Million), by Country 2024 & 2032
- Figure 23: Asia Pacific Blockchain in Sports Market Revenue Share (%), by Country 2024 & 2032
- Figure 24: Latin America Blockchain in Sports Market Revenue (Million), by Source Type 2024 & 2032
- Figure 25: Latin America Blockchain in Sports Market Revenue Share (%), by Source Type 2024 & 2032
- Figure 26: Latin America Blockchain in Sports Market Revenue (Million), by Country 2024 & 2032
- Figure 27: Latin America Blockchain in Sports Market Revenue Share (%), by Country 2024 & 2032
- Figure 28: Middle East and Africa Blockchain in Sports Market Revenue (Million), by Source Type 2024 & 2032
- Figure 29: Middle East and Africa Blockchain in Sports Market Revenue Share (%), by Source Type 2024 & 2032
- Figure 30: Middle East and Africa Blockchain in Sports Market Revenue (Million), by Country 2024 & 2032
- Figure 31: Middle East and Africa Blockchain in Sports Market Revenue Share (%), by Country 2024 & 2032
List of Tables
- Table 1: Global Blockchain in Sports Market Revenue Million Forecast, by Region 2019 & 2032
- Table 2: Global Blockchain in Sports Market Revenue Million Forecast, by Source Type 2019 & 2032
- Table 3: Global Blockchain in Sports Market Revenue Million Forecast, by Region 2019 & 2032
- Table 4: Global Blockchain in Sports Market Revenue Million Forecast, by Country 2019 & 2032
- Table 5: Blockchain in Sports Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 6: Global Blockchain in Sports Market Revenue Million Forecast, by Country 2019 & 2032
- Table 7: Blockchain in Sports Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 8: Global Blockchain in Sports Market Revenue Million Forecast, by Country 2019 & 2032
- Table 9: Blockchain in Sports Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 10: Global Blockchain in Sports Market Revenue Million Forecast, by Country 2019 & 2032
- Table 11: Blockchain in Sports Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 12: Global Blockchain in Sports Market Revenue Million Forecast, by Country 2019 & 2032
- Table 13: Blockchain in Sports Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 14: Global Blockchain in Sports Market Revenue Million Forecast, by Source Type 2019 & 2032
- Table 15: Global Blockchain in Sports Market Revenue Million Forecast, by Country 2019 & 2032
- Table 16: Global Blockchain in Sports Market Revenue Million Forecast, by Source Type 2019 & 2032
- Table 17: Global Blockchain in Sports Market Revenue Million Forecast, by Country 2019 & 2032
- Table 18: Global Blockchain in Sports Market Revenue Million Forecast, by Source Type 2019 & 2032
- Table 19: Global Blockchain in Sports Market Revenue Million Forecast, by Country 2019 & 2032
- Table 20: Global Blockchain in Sports Market Revenue Million Forecast, by Source Type 2019 & 2032
- Table 21: Global Blockchain in Sports Market Revenue Million Forecast, by Country 2019 & 2032
- Table 22: Global Blockchain in Sports Market Revenue Million Forecast, by Source Type 2019 & 2032
- Table 23: Global Blockchain in Sports Market Revenue Million Forecast, by Country 2019 & 2032
Frequently Asked Questions
1. What is the projected Compound Annual Growth Rate (CAGR) of the Blockchain in Sports Market?
The projected CAGR is approximately 9.00%.
2. Which companies are prominent players in the Blockchain in Sports Market?
Key companies in the market include Rarible, globatalent, Nifty Gateway, Blockasset, NFT Stars, Eternal, Flow, Sorare, Algorand, OpenSea, NBA Top Shot, Dappler Labs.
3. What are the main segments of the Blockchain in Sports Market?
The market segments include Source Type.
4. Can you provide details about the market size?
The market size is estimated to be USD XX Million as of 2022.
5. What are some drivers contributing to market growth?
Aggressive Spending by Venture Capitalists.
6. What are the notable trends driving market growth?
Managing fans engagment platfroms using blockchain is expected to dive growth for the market.
7. Are there any restraints impacting market growth?
Scalability Constraints.
8. Can you provide examples of recent developments in the market?
September 2022 - FIFA is glad to announce the FIFA+ Collect introduction, allowing football fans worldwide to acquire unique digital collectibles inexpensively; Algorand powers FIFA+ Collect. FIFA+ Collect is a new platform allowing fans to own and collect FIFA World Cup and FIFA Women's World Cup moments.
9. What pricing options are available for accessing the report?
Pricing options include single-user, multi-user, and enterprise licenses priced at USD 4750, USD 5250, and USD 8750 respectively.
10. Is the market size provided in terms of value or volume?
The market size is provided in terms of value, measured in Million.
11. Are there any specific market keywords associated with the report?
Yes, the market keyword associated with the report is "Blockchain in Sports Market," which aids in identifying and referencing the specific market segment covered.
12. How do I determine which pricing option suits my needs best?
The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.
13. Are there any additional resources or data provided in the Blockchain in Sports Market report?
While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.
14. How can I stay updated on further developments or reports in the Blockchain in Sports Market?
To stay informed about further developments, trends, and reports in the Blockchain in Sports Market, consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.
Methodology
Step 1 - Identification of Relevant Samples Size from Population Database



Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)

Note*: In applicable scenarios
Step 3 - Data Sources
Primary Research
- Web Analytics
- Survey Reports
- Research Institute
- Latest Research Reports
- Opinion Leaders
Secondary Research
- Annual Reports
- White Paper
- Latest Press Release
- Industry Association
- Paid Database
- Investor Presentations

Step 4 - Data Triangulation
Involves using different sources of information in order to increase the validity of a study
These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.
Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.
During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence