Key Insights
The United States freight brokerage market, valued at approximately $17.96 billion in 2025, is experiencing robust growth, projected to expand at a compound annual growth rate (CAGR) of 8.35% from 2025 to 2033. This expansion is fueled by several key factors. The rise of e-commerce continues to drive demand for efficient and reliable freight transportation, placing increasing reliance on freight brokers to manage complex logistics networks. Simultaneously, technological advancements, such as digital freight matching platforms and sophisticated route optimization software, are streamlining operations, increasing efficiency, and lowering costs for both brokers and shippers. The diversification of the end-user segments, including significant growth in e-commerce, manufacturing, and automotive sectors, further contributes to market expansion. However, challenges remain, including fluctuations in fuel prices, driver shortages, and increasing regulatory scrutiny, which can impact profitability and operational stability.
Despite these challenges, the market's positive outlook is reinforced by the strong presence of established players like Coyote Logistics, CH Robinson, and J B Hunt Transport, alongside the emergence of innovative tech-driven companies. The market's segmentation by service (LTL, FTL, other services) and end-user (manufacturing, automotive, oil and gas, etc.) offers significant opportunities for specialized service providers. Regional variations exist, with North America, particularly the United States, representing a significant portion of the market share, owing to its extensive transportation infrastructure and robust economy. Future growth will likely be driven by the continued adoption of advanced technologies, enhanced supply chain visibility, and the ongoing need for efficient freight management solutions across various industries. The market is expected to witness increased consolidation as larger players acquire smaller firms and expand their service offerings.
United States Freight Brokerage Market: A Comprehensive Report (2019-2033)
This in-depth report provides a comprehensive analysis of the United States Freight Brokerage Market, offering invaluable insights for industry stakeholders, investors, and strategic decision-makers. Valued at Billion in 2025, the market is poised for significant growth, projected to reach Billion by 2033. This report covers the period 2019-2033, with 2025 as the base year and a forecast period of 2025-2033.
United States Freight Brokerage Market Market Structure & Competitive Dynamics
The US freight brokerage market is characterized by a dynamic interplay of established players and emerging disruptors. Market concentration is moderate, with a few major players holding significant market share, but a substantial number of smaller and regional brokers contributing to overall volume. The competitive landscape is marked by intense rivalry, driven by pricing pressures, service innovation, and technological advancements. Key players such as Coyote Logistics, Total Quality Logistics, Hub Group, Landstar System Inc, CH Robinson, and XPO Logistics Inc. compete fiercely for market share, constantly investing in technology and expanding their service offerings. The regulatory framework, while relatively stable, continues to evolve, impacting operational costs and compliance requirements. The market also experiences significant mergers and acquisitions (M&A) activity, with deal values ranging from tens to hundreds of Millions, reflecting consolidation trends and strategic expansion efforts. Examples include [insert specific M&A examples with values if available, otherwise use "xx Billion" as a placeholder]. Product substitutes, such as direct carrier relationships, are present but generally limited due to the efficiency and cost advantages often offered by freight brokers. End-user trends towards increased supply chain visibility and optimization are driving demand for technologically advanced brokerage services.
- Market Concentration: Moderate, with top players holding xx% of market share.
- M&A Activity: Significant, with deal values ranging from xx Billion to xx Billion.
- Innovation Ecosystems: Strong, with focus on digitalization and automation.
- Regulatory Frameworks: Evolving, impacting operational costs and compliance.
- Product Substitutes: Limited, due to the efficiency of freight brokers.
- End-User Trends: Increased demand for tech-enabled solutions and supply chain visibility.
United States Freight Brokerage Market Industry Trends & Insights
The US freight brokerage market is experiencing robust growth, driven by a number of key factors. The expansion of e-commerce and the increasing demand for faster and more reliable delivery services have significantly boosted market demand. Technological advancements, particularly the adoption of digital platforms and data analytics, are transforming the industry, enhancing efficiency and transparency. Shippers are increasingly seeking solutions that offer greater visibility and control over their supply chains, fueling the demand for sophisticated brokerage services. The adoption of advanced technologies such as AI and machine learning is driving efficiency improvements, cost optimization, and more dynamic pricing strategies. Consumer preferences for seamless and on-time delivery are putting pressure on the industry to innovate. This is reflected in the CAGR of xx% between 2019 and 2024, and projected to be xx% from 2025-2033. The market penetration of digital brokerage platforms is growing rapidly, as shippers recognize the benefits of increased automation and real-time tracking capabilities. Competitive dynamics remain intense, with players continuously seeking new ways to differentiate their services and enhance their value propositions.
Dominant Markets & Segments in United States Freight Brokerage Market
The US freight brokerage market is geographically diverse, with significant activity across various regions. However, specific regional dominance may vary depending on the service and end-user segments.
By Service:
- Full Truckload (FTL): Dominates the market due to its high volume and ability to move large quantities of goods. Key drivers include robust manufacturing output and strong e-commerce growth.
- Less-Than-Truckload (LTL): A significant segment, particularly for smaller shipments and businesses with less consistent shipping volume. Growth is driven by rising e-commerce and the distribution of goods to smaller locations.
- Other Services: Includes specialized services like intermodal transportation, last-mile delivery, and specialized freight. This is a growing segment driven by increasing demand for tailored transportation solutions.
By End User:
- Manufacturing and Automotive: A major segment, representing a significant proportion of freight brokerage demand. Growth is tied to manufacturing output and automotive production levels.
- Distributive Trade (Wholesale and Retail, including FMCG): Another dominant segment, driven by growing e-commerce, increasing consumer demand, and the need for efficient distribution networks. Key drivers include advancements in logistics technology and the increasing demand for faster and more efficient delivery of goods.
- Oil and Gas, Mining, and Quarrying: A substantial segment, driven by energy demands and resource extraction activities. Growth is linked to the overall health of these industries.
- Other End Users (Telecommunications, Pharmaceuticals, etc.): A diverse group, contributing significantly to the overall freight brokerage market. Growth is contingent on specific industries and economic conditions.
The dominant segments are typically driven by robust economic activity, extensive infrastructure, and high consumer spending within the region.
United States Freight Brokerage Market Product Innovations
Recent years have witnessed a wave of product innovations within the US freight brokerage market. Technology is central to this evolution, with digital platforms enabling greater automation, transparency, and real-time tracking. Innovative products like Convoy's JIT trucking offering are designed to address the evolving demands of shippers, with advanced features and enhanced capabilities driving a competitive edge. These innovations offer advantages such as improved efficiency, reduced costs, and enhanced visibility, directly impacting market share and growth.
Report Segmentation & Scope
This report segments the US freight brokerage market by service type (FTL, LTL, Other Services) and end-user industry (Manufacturing & Automotive, Oil & Gas, Mining & Quarrying, Agriculture, Fishing & Forestry, Construction, Distributive Trade, and Other End Users). Each segment's growth projection, market size (in Billions), and competitive dynamics are analyzed in detail. Growth projections are based on industry forecasts and expert opinions, taking into account economic conditions and technological advancements. Market sizes are estimated based on available data and validated using industry reports and secondary sources. Competitive dynamics within each segment reflect the intensity of competition, the presence of major players, and the pace of innovation.
Key Drivers of United States Freight Brokerage Market Growth
Several key factors are driving the growth of the US freight brokerage market:
- E-commerce boom: The relentless expansion of online shopping is fueling demand for efficient freight solutions.
- Technological advancements: Digital platforms and data analytics are boosting efficiency and transparency.
- Supply chain optimization: Businesses are increasingly seeking solutions to streamline and improve their supply chain operations.
- Government regulations: While posing some challenges, regulatory changes also influence market dynamics and drive the need for compliance-oriented services.
Challenges in the United States Freight Brokerage Market Sector
The US freight brokerage market faces several challenges:
- Driver shortages: This limits capacity and increases costs.
- Fuel price volatility: Fluctuations in fuel prices impact operational expenses and profitability.
- Increased competition: The market is increasingly competitive, putting pressure on pricing and margins.
- Regulatory compliance: Maintaining compliance with evolving regulations adds to operational complexity and costs.
Leading Players in the United States Freight Brokerage Market Market
- Coyote Logistics
- Total Quality Logistics
- Hub Group
- Landstar System Inc
- CH Robinson
- KAG Logistics Inc
- SunteckTTS
- BNSF Logistics LLC
- XPO Logistics Inc
- Uber Freight
- 6 3 Other Companies
- Worldwide Express
- Schneider
- Echo Global Logistics
- GlobalTranz
- J B Hunt Transport Inc
Key Developments in United States Freight Brokerage Market Sector
- August 2023: Convoy launches a just-in-time (JIT) trucking service, offering delivery within 15 minutes of the scheduled arrival time. This innovation enhances flexibility and responsiveness to rapidly changing shipper demands.
- February 2023: Echo Global Logistics introduces EchoInsure+, a comprehensive cargo insurance product, enhancing client protection for LTL shipments. This development improves risk management and strengthens client relationships.
Strategic United States Freight Brokerage Market Market Outlook
The US freight brokerage market is expected to continue its robust growth trajectory. Strategic opportunities abound for players who can leverage technological advancements to enhance efficiency, improve service offerings, and strengthen customer relationships. Focusing on innovative solutions, expanding into new segments, and fostering strategic partnerships will be crucial for success. The ongoing trend towards supply chain digitization and the increasing demand for real-time visibility will shape future market developments.
United States Freight Brokerage Market Segmentation
-
1. Service
- 1.1. LTL
- 1.2. FTL
- 1.3. Other Services
-
2. End User
- 2.1. Manufacturing and Automotive
- 2.2. Oil and Gas, Mining, and Quarrying
- 2.3. Agriculture, Fishing, and Forestry
- 2.4. Construction
- 2.5. Distribu
- 2.6. Other En
United States Freight Brokerage Market Segmentation By Geography
- 1. United States
United States Freight Brokerage Market REPORT HIGHLIGHTS
| Aspects | Details |
|---|---|
| Study Period | 2019-2033 |
| Base Year | 2024 |
| Estimated Year | 2025 |
| Forecast Period | 2025-2033 |
| Historical Period | 2019-2024 |
| Growth Rate | CAGR of 8.35% from 2019-2033 |
| Segmentation |
|
Table of Contents
- 1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
- 2. Executive Summary
- 2.1. Introduction
- 3. Market Dynamics
- 3.1. Introduction
- 3.2. Market Drivers
- 3.2.1. 4.; Growing Construction Across the Country4.; The Growing Number of Freight Brokers Across the Country
- 3.3. Market Restrains
- 3.3.1. 4.; Rerouting of Cargo and Other Factors4.; Reducing Freight Imports Across the Country
- 3.4. Market Trends
- 3.4.1. FTL Service Has Gained Momentum in the Country in Recent Years
- 4. Market Factor Analysis
- 4.1. Porters Five Forces
- 4.2. Supply/Value Chain
- 4.3. PESTEL analysis
- 4.4. Market Entropy
- 4.5. Patent/Trademark Analysis
- 5. United States Freight Brokerage Market Analysis, Insights and Forecast, 2019-2031
- 5.1. Market Analysis, Insights and Forecast - by Service
- 5.1.1. LTL
- 5.1.2. FTL
- 5.1.3. Other Services
- 5.2. Market Analysis, Insights and Forecast - by End User
- 5.2.1. Manufacturing and Automotive
- 5.2.2. Oil and Gas, Mining, and Quarrying
- 5.2.3. Agriculture, Fishing, and Forestry
- 5.2.4. Construction
- 5.2.5. Distribu
- 5.2.6. Other En
- 5.3. Market Analysis, Insights and Forecast - by Region
- 5.3.1. United States
- 5.1. Market Analysis, Insights and Forecast - by Service
- 6. North America United States Freight Brokerage Market Analysis, Insights and Forecast, 2019-2031
- 6.1. Market Analysis, Insights and Forecast - By Country/Sub-region
- 6.1.1 United States
- 6.1.2 Canada
- 6.1.3 Mexico
- 7. Europe United States Freight Brokerage Market Analysis, Insights and Forecast, 2019-2031
- 7.1. Market Analysis, Insights and Forecast - By Country/Sub-region
- 7.1.1 Germany
- 7.1.2 France
- 7.1.3 United Kingdom
- 7.1.4 Italy
- 7.1.5 Spain
- 7.1.6 Russia
- 7.1.7 Rest of Europe
- 8. Asia Pacific United States Freight Brokerage Market Analysis, Insights and Forecast, 2019-2031
- 8.1. Market Analysis, Insights and Forecast - By Country/Sub-region
- 8.1.1 China
- 8.1.2 Japan
- 8.1.3 India
- 8.1.4 Bangladesh
- 8.1.5 Turkey
- 8.1.6 South Korea
- 8.1.7 Australia
- 8.1.8 Indonesia
- 8.1.9 Rest of Asia Pacific
- 9. Middle East United States Freight Brokerage Market Analysis, Insights and Forecast, 2019-2031
- 9.1. Market Analysis, Insights and Forecast - By Country/Sub-region
- 9.1.1.
- 10. Egypt United States Freight Brokerage Market Analysis, Insights and Forecast, 2019-2031
- 10.1. Market Analysis, Insights and Forecast - By Country/Sub-region
- 10.1.1 South Africa
- 10.1.2 Saudi Arabia
- 10.1.3 Rest of Middle East
- 11. South America United States Freight Brokerage Market Analysis, Insights and Forecast, 2019-2031
- 11.1. Market Analysis, Insights and Forecast - By Country/Sub-region
- 11.1.1 Brazil
- 11.1.2 Argentina
- 11.1.3 Rest of South America
- 12. Competitive Analysis
- 12.1. Market Share Analysis 2024
- 12.2. Company Profiles
- 12.2.1 Coyote Logistics
- 12.2.1.1. Overview
- 12.2.1.2. Products
- 12.2.1.3. SWOT Analysis
- 12.2.1.4. Recent Developments
- 12.2.1.5. Financials (Based on Availability)
- 12.2.2 Total Quality Logistics
- 12.2.2.1. Overview
- 12.2.2.2. Products
- 12.2.2.3. SWOT Analysis
- 12.2.2.4. Recent Developments
- 12.2.2.5. Financials (Based on Availability)
- 12.2.3 Hub Group
- 12.2.3.1. Overview
- 12.2.3.2. Products
- 12.2.3.3. SWOT Analysis
- 12.2.3.4. Recent Developments
- 12.2.3.5. Financials (Based on Availability)
- 12.2.4 Landstar System Inc
- 12.2.4.1. Overview
- 12.2.4.2. Products
- 12.2.4.3. SWOT Analysis
- 12.2.4.4. Recent Developments
- 12.2.4.5. Financials (Based on Availability)
- 12.2.5 CH Robinson
- 12.2.5.1. Overview
- 12.2.5.2. Products
- 12.2.5.3. SWOT Analysis
- 12.2.5.4. Recent Developments
- 12.2.5.5. Financials (Based on Availability)
- 12.2.6 KAG Logistics Inc
- 12.2.6.1. Overview
- 12.2.6.2. Products
- 12.2.6.3. SWOT Analysis
- 12.2.6.4. Recent Developments
- 12.2.6.5. Financials (Based on Availability)
- 12.2.7 SunteckTTS
- 12.2.7.1. Overview
- 12.2.7.2. Products
- 12.2.7.3. SWOT Analysis
- 12.2.7.4. Recent Developments
- 12.2.7.5. Financials (Based on Availability)
- 12.2.8 BNSF Logistics LLC
- 12.2.8.1. Overview
- 12.2.8.2. Products
- 12.2.8.3. SWOT Analysis
- 12.2.8.4. Recent Developments
- 12.2.8.5. Financials (Based on Availability)
- 12.2.9 XPO Logistics Inc
- 12.2.9.1. Overview
- 12.2.9.2. Products
- 12.2.9.3. SWOT Analysis
- 12.2.9.4. Recent Developments
- 12.2.9.5. Financials (Based on Availability)
- 12.2.10 Uber Freight**List Not Exhaustive 6 3 Other Companie
- 12.2.10.1. Overview
- 12.2.10.2. Products
- 12.2.10.3. SWOT Analysis
- 12.2.10.4. Recent Developments
- 12.2.10.5. Financials (Based on Availability)
- 12.2.11 Worldwide Express
- 12.2.11.1. Overview
- 12.2.11.2. Products
- 12.2.11.3. SWOT Analysis
- 12.2.11.4. Recent Developments
- 12.2.11.5. Financials (Based on Availability)
- 12.2.12 Schneider
- 12.2.12.1. Overview
- 12.2.12.2. Products
- 12.2.12.3. SWOT Analysis
- 12.2.12.4. Recent Developments
- 12.2.12.5. Financials (Based on Availability)
- 12.2.13 Echo Global Logistics
- 12.2.13.1. Overview
- 12.2.13.2. Products
- 12.2.13.3. SWOT Analysis
- 12.2.13.4. Recent Developments
- 12.2.13.5. Financials (Based on Availability)
- 12.2.14 GlobalTranz
- 12.2.14.1. Overview
- 12.2.14.2. Products
- 12.2.14.3. SWOT Analysis
- 12.2.14.4. Recent Developments
- 12.2.14.5. Financials (Based on Availability)
- 12.2.15 J B Hunt Transport Inc
- 12.2.15.1. Overview
- 12.2.15.2. Products
- 12.2.15.3. SWOT Analysis
- 12.2.15.4. Recent Developments
- 12.2.15.5. Financials (Based on Availability)
- 12.2.1 Coyote Logistics
List of Figures
- Figure 1: United States Freight Brokerage Market Revenue Breakdown (Billion, %) by Product 2024 & 2032
- Figure 2: United States Freight Brokerage Market Share (%) by Company 2024
List of Tables
- Table 1: United States Freight Brokerage Market Revenue Billion Forecast, by Region 2019 & 2032
- Table 2: United States Freight Brokerage Market Revenue Billion Forecast, by Service 2019 & 2032
- Table 3: United States Freight Brokerage Market Revenue Billion Forecast, by End User 2019 & 2032
- Table 4: United States Freight Brokerage Market Revenue Billion Forecast, by Region 2019 & 2032
- Table 5: United States Freight Brokerage Market Revenue Billion Forecast, by Country 2019 & 2032
- Table 6: United States United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 7: Canada United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 8: Mexico United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 9: United States Freight Brokerage Market Revenue Billion Forecast, by Country 2019 & 2032
- Table 10: Germany United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 11: France United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 12: United Kingdom United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 13: Italy United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 14: Spain United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 15: Russia United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 16: Rest of Europe United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 17: United States Freight Brokerage Market Revenue Billion Forecast, by Country 2019 & 2032
- Table 18: China United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 19: Japan United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 20: India United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 21: Bangladesh United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 22: Turkey United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 23: South Korea United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 24: Australia United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 25: Indonesia United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 26: Rest of Asia Pacific United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 27: United States Freight Brokerage Market Revenue Billion Forecast, by Country 2019 & 2032
- Table 28: United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 29: United States Freight Brokerage Market Revenue Billion Forecast, by Country 2019 & 2032
- Table 30: South Africa United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 31: Saudi Arabia United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 32: Rest of Middle East United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 33: United States Freight Brokerage Market Revenue Billion Forecast, by Country 2019 & 2032
- Table 34: Brazil United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 35: Argentina United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 36: Rest of South America United States Freight Brokerage Market Revenue (Billion) Forecast, by Application 2019 & 2032
- Table 37: United States Freight Brokerage Market Revenue Billion Forecast, by Service 2019 & 2032
- Table 38: United States Freight Brokerage Market Revenue Billion Forecast, by End User 2019 & 2032
- Table 39: United States Freight Brokerage Market Revenue Billion Forecast, by Country 2019 & 2032
Frequently Asked Questions
1. What is the projected Compound Annual Growth Rate (CAGR) of the United States Freight Brokerage Market?
The projected CAGR is approximately 8.35%.
2. Which companies are prominent players in the United States Freight Brokerage Market?
Key companies in the market include Coyote Logistics, Total Quality Logistics, Hub Group, Landstar System Inc, CH Robinson, KAG Logistics Inc, SunteckTTS, BNSF Logistics LLC, XPO Logistics Inc, Uber Freight**List Not Exhaustive 6 3 Other Companie, Worldwide Express, Schneider, Echo Global Logistics, GlobalTranz, J B Hunt Transport Inc.
3. What are the main segments of the United States Freight Brokerage Market?
The market segments include Service, End User.
4. Can you provide details about the market size?
The market size is estimated to be USD 17.96 Billion as of 2022.
5. What are some drivers contributing to market growth?
4.; Growing Construction Across the Country4.; The Growing Number of Freight Brokers Across the Country.
6. What are the notable trends driving market growth?
FTL Service Has Gained Momentum in the Country in Recent Years.
7. Are there any restraints impacting market growth?
4.; Rerouting of Cargo and Other Factors4.; Reducing Freight Imports Across the Country.
8. Can you provide examples of recent developments in the market?
August 2023: Digital logistics provider and freight brokerage Convoy unveiled an offering for just-in-time (JIT) trucking, with a pledge of delivery within 15 minutes of the set arrival time. Convoy spotted an opening for a more flexible service that gives shippers the ability to scale up and down in response to fast-changing conditions. Its new JIT service leverages a network of over 400,000 trucks and the IT infrastructure to find matching carriers to meet specific shipper requirements.
9. What pricing options are available for accessing the report?
Pricing options include single-user, multi-user, and enterprise licenses priced at USD 3800, USD 4500, and USD 5800 respectively.
10. Is the market size provided in terms of value or volume?
The market size is provided in terms of value, measured in Billion.
11. Are there any specific market keywords associated with the report?
Yes, the market keyword associated with the report is "United States Freight Brokerage Market," which aids in identifying and referencing the specific market segment covered.
12. How do I determine which pricing option suits my needs best?
The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.
13. Are there any additional resources or data provided in the United States Freight Brokerage Market report?
While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.
14. How can I stay updated on further developments or reports in the United States Freight Brokerage Market?
To stay informed about further developments, trends, and reports in the United States Freight Brokerage Market, consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.
Methodology
Step 1 - Identification of Relevant Samples Size from Population Database
Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)
Note*: In applicable scenarios
Step 3 - Data Sources
Primary Research
- Web Analytics
- Survey Reports
- Research Institute
- Latest Research Reports
- Opinion Leaders
Secondary Research
- Annual Reports
- White Paper
- Latest Press Release
- Industry Association
- Paid Database
- Investor Presentations
Step 4 - Data Triangulation
Involves using different sources of information in order to increase the validity of a study
These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.
Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.
During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence
