Key Insights
The European pigments market, valued at €6.02 billion in 2025, is projected to experience robust growth, exceeding a 4% CAGR through 2033. This expansion is fueled by several key drivers. The flourishing automotive industry, with its increasing demand for high-performance coatings and innovative color designs, significantly contributes to market growth. Furthermore, the construction sector's steady expansion across Europe, particularly in infrastructure projects and residential building, necessitates substantial quantities of pigments for paints and coatings. The growing popularity of sustainable and eco-friendly pigments, such as those derived from natural sources or employing bio-based production methods, is also shaping market trends. Increased regulatory scrutiny on the environmental impact of pigment manufacturing processes is driving innovation and the adoption of cleaner technologies. Segment-wise, paints and coatings remain the dominant application area, followed by textiles and printing inks. Within product types, inorganic pigments currently hold a larger market share due to their cost-effectiveness and wide availability, but the organic and specialty pigments segments are anticipated to witness faster growth rates driven by their superior performance characteristics and increasing applications in high-value industries. Competition within the market is intense, with both large multinational corporations and specialized regional players vying for market share. However, the fragmented nature of the market presents opportunities for smaller players specializing in niche applications or sustainable pigment production.
The competitive landscape is characterized by a blend of global giants and regional players. Companies like Ferro Corporation, DIC Corporation, and BASF SE leverage their global reach and diverse product portfolios to maintain a strong presence. Meanwhile, smaller, regional players like Heubach GmbH and Synthesia a.s. are thriving by focusing on niche applications and building strong regional relationships. This dynamic interplay between established multinational corporations and regional specialists fuels innovation and fosters specialization within the European pigment market. Looking ahead, the market's success will hinge on the ability of companies to respond to evolving environmental regulations, meet the growing demand for sustainable pigments, and adapt their product offerings to cater to the specific needs of diverse downstream industries. Investment in research and development, particularly in the area of bio-based and high-performance pigments, will be crucial for maintaining a competitive edge in this rapidly evolving market.
Europe Pigments Market: A Comprehensive Report (2019-2033)
This detailed report provides a comprehensive analysis of the Europe Pigments Market, offering invaluable insights for stakeholders across the value chain. Covering the period from 2019 to 2033, with a base year of 2025 and a forecast period spanning 2025-2033, this report utilizes rigorous data analysis to project future market trends and identify key opportunities. The report segments the market by product type (Inorganic, Organic, Specialty Pigments, Other Product Types including Iron Oxide, Chromium Oxide, Metallic Pigments, and Natural Pigments) and application (Paints and Coatings, Textiles, Printing Inks, Plastics, Leather, and Other Applications including Cosmetics, Ceramics, and Electronics), providing granular insights into each segment's growth trajectory and competitive landscape. Leading players such as Ferro Corporation, DIC Corporation, and BASF SE are analyzed, along with emerging players, highlighting market share, M&A activity, and innovation strategies. This report is an essential resource for businesses seeking to navigate the complexities of the dynamic European pigments market.
Europe Pigments Market Market Structure & Competitive Dynamics
The Europe pigments market exhibits a moderately concentrated structure, with a handful of multinational corporations holding significant market share. The market is characterized by intense competition, driven by factors such as product innovation, cost optimization, and strategic acquisitions. Innovation ecosystems are vibrant, with companies investing heavily in R&D to develop sustainable and high-performance pigments. Regulatory frameworks, particularly concerning environmental regulations and safety standards, significantly influence market dynamics. The industry faces pressure from the emergence of substitutes, like digital printing technologies in certain applications. End-user trends, such as the growing demand for eco-friendly products and customized solutions, are reshaping the market landscape. M&A activity has been significant, with deals like Cathay Industries' acquisition of Venator Materials' Iron Oxide Pigment business in November 2022 shaping the competitive landscape. The total value of M&A deals in the past five years is estimated at xx Million. Market share data for key players is included in Appendix A. Key characteristics include:
- High barriers to entry: Significant capital investment and technological expertise are required.
- Intense competition: Established players compete aggressively on price, quality, and innovation.
- Growing regulatory scrutiny: Stringent environmental regulations and safety standards impact production and distribution.
- Consolidation trends: Ongoing mergers and acquisitions are reshaping the market structure.
- Shifting demand patterns: End-user preferences for sustainability and specialized pigments are driving innovation.
Europe Pigments Market Industry Trends & Insights
The Europe pigments market is experiencing robust growth, driven by the expanding construction, automotive, and packaging industries. The CAGR from 2019 to 2024 is estimated at xx%, with projected growth of xx% from 2025 to 2033. Technological disruptions, such as the development of nanotechnology-based pigments and advanced color matching technologies, are creating new market opportunities. Consumer preferences are shifting towards sustainable and eco-friendly pigments, driving innovation in this area. Market penetration of bio-based pigments is still relatively low but shows promising growth potential. Competitive dynamics are characterized by both intense competition and strategic collaborations. Several key trends are reshaping the industry:
- Rising demand from key sectors: Construction, automotive, and packaging sectors drive significant growth.
- Sustainable solutions: Increased demand for eco-friendly and bio-based pigments.
- Technological advancements: Nanotechnology and advanced color matching technologies are impacting product development.
- Regulatory pressures: Environmental regulations are shaping production practices and product formulations.
- Strategic partnerships: Collaborations are fostering innovation and market expansion.
Dominant Markets & Segments in Europe Pigments Market
Germany holds the leading position in the Europe pigments market, followed by France and the UK. The dominance of Germany is attributed to its strong manufacturing base, established chemical industry, and presence of major pigment manufacturers.
Key Drivers of Regional Dominance:
- Germany: Strong industrial base, advanced manufacturing capabilities, and presence of major pigment producers.
- France: Significant automotive and construction industries driving pigment demand.
- UK: Established chemical sector and presence of key pigment manufacturers.
Segment Dominance:
- Product Type: Inorganic pigments currently hold the largest market share due to their cost-effectiveness and wide applications. However, the specialty pigments segment demonstrates the fastest growth, driven by the demand for high-performance and specialized applications.
- Application: The paints and coatings segment is the dominant application area, followed by plastics and printing inks. The growth of the plastics segment is significantly influenced by the increasing demand for durable and aesthetically appealing products.
The dominance of each segment is primarily driven by established application volumes and the cost-effectiveness of particular pigment types in various industries.
Europe Pigments Market Product Innovations
Recent innovations in the Europe pigments market include the development of sustainable, high-performance pigments with enhanced color strength, lightfastness, and weather resistance. Nanotechnology-based pigments offer superior properties, while advancements in color matching technologies enable precise color reproduction across various applications. These developments enhance product quality, expand application possibilities, and contribute to a more sustainable and environmentally responsible industry.
Report Segmentation & Scope
The report segments the Europe pigments market by both product type and application.
Product Type:
- Inorganic Pigments: This segment encompasses pigments derived from inorganic materials like titanium dioxide, iron oxides, and zinc oxide. It shows steady growth driven by its cost-effectiveness.
- Organic Pigments: This segment comprises pigments made from organic compounds, known for vibrant colors and diverse applications, exhibiting faster growth compared to inorganic segments.
- Specialty Pigments: This segment includes high-performance pigments with specialized properties and applications. It shows significant growth potential due to its specialized properties.
- Other Product Types: This includes metallic pigments, natural pigments, etc., displaying moderate growth.
Application:
- Paints and Coatings: The largest application segment, showing steady growth aligned with construction and automotive activities.
- Textiles: A significant application, showing growth driven by fashion and home textile industries.
- Printing Inks: A substantial application segment showing steady growth.
- Plastics: This segment is growing rapidly, driven by the demand for high-quality and aesthetically pleasing plastic products.
- Leather: This application segment shows moderate growth, driven by the fashion and automotive industries.
- Other Applications: This segment encompasses cosmetics, ceramics, electronics, etc., exhibiting moderate growth.
Key Drivers of Europe Pigments Market Growth
The growth of the Europe pigments market is fueled by several key factors:
- Expanding construction and automotive sectors: Increased infrastructure development and automotive production drive pigment demand.
- Rising demand for aesthetically pleasing products: Consumer preference for vibrant colors across various applications stimulates growth.
- Technological advancements: Innovations in pigment technology enhance product performance and expand applications.
- Favorable government policies: Supportive regulations promote industry growth.
Challenges in the Europe Pigments Market Sector
The Europe pigments market faces challenges such as:
- Stringent environmental regulations: Compliance costs impact profitability.
- Fluctuations in raw material prices: Volatility affects production costs and market pricing.
- Intense competition: Price pressure and market share battles impact profitability.
- Supply chain disruptions: Geopolitical events and logistical challenges impact production and availability.
Leading Players in the Europe Pigments Market Market
- Ferro Corporation
- DIC Corporation
- Sudarshan Chemical Industries Limited
- Merck KGaA
- Kronos Worldwide Inc
- Trust Chem Co Ltd
- Cabot Corporation
- DCL Corporation
- LANXESS
- Synthesia a s
- BASF SE
- CATHAY INDUSTRIES
- TOYOCOLOR CO LTD
- The Chemours Company
- Heubach GmbH
- Atul Ltd
- Carl Schlenk
Key Developments in Europe Pigments Market Sector
- November 2022: Cathay Industries acquired the Iron Oxide Pigment business of Venator Materials PLC, expanding its global manufacturing footprint.
- January 2022: Clariant sold its pigments business to a consortium including Heubach Group and SK Capital Partner, retaining a 20% stake.
Strategic Europe Pigments Market Market Outlook
The Europe pigments market is poised for continued growth, driven by sustained demand from key sectors and ongoing technological advancements. Strategic opportunities exist in developing sustainable and high-performance pigments, expanding into niche applications, and forging strategic partnerships to gain a competitive edge. The market's future potential is significant, with opportunities for both established players and emerging companies to capitalize on emerging trends and unmet needs.
Europe Pigments Market Segmentation
-
1. Product Types
-
1.1. Inorganic
- 1.1.1. Titanium Dioxide
- 1.1.2. Zinc Oxide
- 1.1.3. Other Product Types
- 1.2. Organic
- 1.3. Specialty Pigments
- 1.4. Other Product Types
-
1.1. Inorganic
-
2. Application
- 2.1. Paints and Coatings
- 2.2. Textiles
- 2.3. Printing Inks
- 2.4. Plastics
- 2.5. Leather
- 2.6. Other Application
Europe Pigments Market Segmentation By Geography
-
1. Europe
- 1.1. Germany
- 1.2. United Kinfdom
- 1.3. France
- 1.4. Italy
- 1.5. Spain
- 1.6. Rest of Europe
Europe Pigments Market REPORT HIGHLIGHTS
| Aspects | Details |
|---|---|
| Study Period | 2019-2033 |
| Base Year | 2024 |
| Estimated Year | 2025 |
| Forecast Period | 2025-2033 |
| Historical Period | 2019-2024 |
| Growth Rate | CAGR of > 4.00% from 2019-2033 |
| Segmentation |
|
Table of Contents
- 1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
- 2. Executive Summary
- 2.1. Introduction
- 3. Market Dynamics
- 3.1. Introduction
- 3.2. Market Drivers
- 3.2.1. Growing Demand from the Paints and Coatings Industry; Increasing Demand From Textile Industry; The Increasing Usage of Organic Pigments in The Printing Ink Industry
- 3.3. Market Restrains
- 3.3.1. The Stringent Government Regulations on the Usage of Pigments; Other Restraints
- 3.4. Market Trends
- 3.4.1. Increasing Demand from the Paints and Coatings Industry
- 4. Market Factor Analysis
- 4.1. Porters Five Forces
- 4.2. Supply/Value Chain
- 4.3. PESTEL analysis
- 4.4. Market Entropy
- 4.5. Patent/Trademark Analysis
- 5. Europe Pigments Market Analysis, Insights and Forecast, 2019-2031
- 5.1. Market Analysis, Insights and Forecast - by Product Types
- 5.1.1. Inorganic
- 5.1.1.1. Titanium Dioxide
- 5.1.1.2. Zinc Oxide
- 5.1.1.3. Other Product Types
- 5.1.2. Organic
- 5.1.3. Specialty Pigments
- 5.1.4. Other Product Types
- 5.1.1. Inorganic
- 5.2. Market Analysis, Insights and Forecast - by Application
- 5.2.1. Paints and Coatings
- 5.2.2. Textiles
- 5.2.3. Printing Inks
- 5.2.4. Plastics
- 5.2.5. Leather
- 5.2.6. Other Application
- 5.3. Market Analysis, Insights and Forecast - by Region
- 5.3.1. Europe
- 5.1. Market Analysis, Insights and Forecast - by Product Types
- 6. Germany Europe Pigments Market Analysis, Insights and Forecast, 2019-2031
- 7. France Europe Pigments Market Analysis, Insights and Forecast, 2019-2031
- 8. Italy Europe Pigments Market Analysis, Insights and Forecast, 2019-2031
- 9. United Kingdom Europe Pigments Market Analysis, Insights and Forecast, 2019-2031
- 10. Netherlands Europe Pigments Market Analysis, Insights and Forecast, 2019-2031
- 11. Sweden Europe Pigments Market Analysis, Insights and Forecast, 2019-2031
- 12. Rest of Europe Europe Pigments Market Analysis, Insights and Forecast, 2019-2031
- 13. Competitive Analysis
- 13.1. Market Share Analysis 2024
- 13.2. Company Profiles
- 13.2.1 Ferro Corporation
- 13.2.1.1. Overview
- 13.2.1.2. Products
- 13.2.1.3. SWOT Analysis
- 13.2.1.4. Recent Developments
- 13.2.1.5. Financials (Based on Availability)
- 13.2.2 DIC Corporation
- 13.2.2.1. Overview
- 13.2.2.2. Products
- 13.2.2.3. SWOT Analysis
- 13.2.2.4. Recent Developments
- 13.2.2.5. Financials (Based on Availability)
- 13.2.3 Sudarshan Chemical Industries Limited
- 13.2.3.1. Overview
- 13.2.3.2. Products
- 13.2.3.3. SWOT Analysis
- 13.2.3.4. Recent Developments
- 13.2.3.5. Financials (Based on Availability)
- 13.2.4 Merck KGaA
- 13.2.4.1. Overview
- 13.2.4.2. Products
- 13.2.4.3. SWOT Analysis
- 13.2.4.4. Recent Developments
- 13.2.4.5. Financials (Based on Availability)
- 13.2.5 Kronos Worldwide Inc
- 13.2.5.1. Overview
- 13.2.5.2. Products
- 13.2.5.3. SWOT Analysis
- 13.2.5.4. Recent Developments
- 13.2.5.5. Financials (Based on Availability)
- 13.2.6 Trust Chem Co Ltd
- 13.2.6.1. Overview
- 13.2.6.2. Products
- 13.2.6.3. SWOT Analysis
- 13.2.6.4. Recent Developments
- 13.2.6.5. Financials (Based on Availability)
- 13.2.7 Cabot Corporation
- 13.2.7.1. Overview
- 13.2.7.2. Products
- 13.2.7.3. SWOT Analysis
- 13.2.7.4. Recent Developments
- 13.2.7.5. Financials (Based on Availability)
- 13.2.8 DCL Corporation
- 13.2.8.1. Overview
- 13.2.8.2. Products
- 13.2.8.3. SWOT Analysis
- 13.2.8.4. Recent Developments
- 13.2.8.5. Financials (Based on Availability)
- 13.2.9 LANXESS
- 13.2.9.1. Overview
- 13.2.9.2. Products
- 13.2.9.3. SWOT Analysis
- 13.2.9.4. Recent Developments
- 13.2.9.5. Financials (Based on Availability)
- 13.2.10 Synthesia a s
- 13.2.10.1. Overview
- 13.2.10.2. Products
- 13.2.10.3. SWOT Analysis
- 13.2.10.4. Recent Developments
- 13.2.10.5. Financials (Based on Availability)
- 13.2.11 BASF SE
- 13.2.11.1. Overview
- 13.2.11.2. Products
- 13.2.11.3. SWOT Analysis
- 13.2.11.4. Recent Developments
- 13.2.11.5. Financials (Based on Availability)
- 13.2.12 CATHAY INDUSTRIES
- 13.2.12.1. Overview
- 13.2.12.2. Products
- 13.2.12.3. SWOT Analysis
- 13.2.12.4. Recent Developments
- 13.2.12.5. Financials (Based on Availability)
- 13.2.13 TOYOCOLOR CO LTD
- 13.2.13.1. Overview
- 13.2.13.2. Products
- 13.2.13.3. SWOT Analysis
- 13.2.13.4. Recent Developments
- 13.2.13.5. Financials (Based on Availability)
- 13.2.14 The Chemours Company
- 13.2.14.1. Overview
- 13.2.14.2. Products
- 13.2.14.3. SWOT Analysis
- 13.2.14.4. Recent Developments
- 13.2.14.5. Financials (Based on Availability)
- 13.2.15 Heubach GmbH
- 13.2.15.1. Overview
- 13.2.15.2. Products
- 13.2.15.3. SWOT Analysis
- 13.2.15.4. Recent Developments
- 13.2.15.5. Financials (Based on Availability)
- 13.2.16 Atul Ltd
- 13.2.16.1. Overview
- 13.2.16.2. Products
- 13.2.16.3. SWOT Analysis
- 13.2.16.4. Recent Developments
- 13.2.16.5. Financials (Based on Availability)
- 13.2.17 Carl Schlenk
- 13.2.17.1. Overview
- 13.2.17.2. Products
- 13.2.17.3. SWOT Analysis
- 13.2.17.4. Recent Developments
- 13.2.17.5. Financials (Based on Availability)
- 13.2.1 Ferro Corporation
List of Figures
- Figure 1: Europe Pigments Market Revenue Breakdown (Million, %) by Product 2024 & 2032
- Figure 2: Europe Pigments Market Share (%) by Company 2024
List of Tables
- Table 1: Europe Pigments Market Revenue Million Forecast, by Region 2019 & 2032
- Table 2: Europe Pigments Market Volume K Tons Forecast, by Region 2019 & 2032
- Table 3: Europe Pigments Market Revenue Million Forecast, by Product Types 2019 & 2032
- Table 4: Europe Pigments Market Volume K Tons Forecast, by Product Types 2019 & 2032
- Table 5: Europe Pigments Market Revenue Million Forecast, by Application 2019 & 2032
- Table 6: Europe Pigments Market Volume K Tons Forecast, by Application 2019 & 2032
- Table 7: Europe Pigments Market Revenue Million Forecast, by Region 2019 & 2032
- Table 8: Europe Pigments Market Volume K Tons Forecast, by Region 2019 & 2032
- Table 9: Europe Pigments Market Revenue Million Forecast, by Country 2019 & 2032
- Table 10: Europe Pigments Market Volume K Tons Forecast, by Country 2019 & 2032
- Table 11: Germany Europe Pigments Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 12: Germany Europe Pigments Market Volume (K Tons) Forecast, by Application 2019 & 2032
- Table 13: France Europe Pigments Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 14: France Europe Pigments Market Volume (K Tons) Forecast, by Application 2019 & 2032
- Table 15: Italy Europe Pigments Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 16: Italy Europe Pigments Market Volume (K Tons) Forecast, by Application 2019 & 2032
- Table 17: United Kingdom Europe Pigments Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 18: United Kingdom Europe Pigments Market Volume (K Tons) Forecast, by Application 2019 & 2032
- Table 19: Netherlands Europe Pigments Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 20: Netherlands Europe Pigments Market Volume (K Tons) Forecast, by Application 2019 & 2032
- Table 21: Sweden Europe Pigments Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 22: Sweden Europe Pigments Market Volume (K Tons) Forecast, by Application 2019 & 2032
- Table 23: Rest of Europe Europe Pigments Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 24: Rest of Europe Europe Pigments Market Volume (K Tons) Forecast, by Application 2019 & 2032
- Table 25: Europe Pigments Market Revenue Million Forecast, by Product Types 2019 & 2032
- Table 26: Europe Pigments Market Volume K Tons Forecast, by Product Types 2019 & 2032
- Table 27: Europe Pigments Market Revenue Million Forecast, by Application 2019 & 2032
- Table 28: Europe Pigments Market Volume K Tons Forecast, by Application 2019 & 2032
- Table 29: Europe Pigments Market Revenue Million Forecast, by Country 2019 & 2032
- Table 30: Europe Pigments Market Volume K Tons Forecast, by Country 2019 & 2032
- Table 31: Germany Europe Pigments Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 32: Germany Europe Pigments Market Volume (K Tons) Forecast, by Application 2019 & 2032
- Table 33: United Kinfdom Europe Pigments Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 34: United Kinfdom Europe Pigments Market Volume (K Tons) Forecast, by Application 2019 & 2032
- Table 35: France Europe Pigments Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 36: France Europe Pigments Market Volume (K Tons) Forecast, by Application 2019 & 2032
- Table 37: Italy Europe Pigments Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 38: Italy Europe Pigments Market Volume (K Tons) Forecast, by Application 2019 & 2032
- Table 39: Spain Europe Pigments Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 40: Spain Europe Pigments Market Volume (K Tons) Forecast, by Application 2019 & 2032
- Table 41: Rest of Europe Europe Pigments Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 42: Rest of Europe Europe Pigments Market Volume (K Tons) Forecast, by Application 2019 & 2032
Frequently Asked Questions
1. What is the projected Compound Annual Growth Rate (CAGR) of the Europe Pigments Market?
The projected CAGR is approximately > 4.00%.
2. Which companies are prominent players in the Europe Pigments Market?
Key companies in the market include Ferro Corporation, DIC Corporation, Sudarshan Chemical Industries Limited, Merck KGaA, Kronos Worldwide Inc, Trust Chem Co Ltd , Cabot Corporation, DCL Corporation, LANXESS, Synthesia a s, BASF SE, CATHAY INDUSTRIES, TOYOCOLOR CO LTD, The Chemours Company, Heubach GmbH, Atul Ltd, Carl Schlenk.
3. What are the main segments of the Europe Pigments Market?
The market segments include Product Types, Application.
4. Can you provide details about the market size?
The market size is estimated to be USD 6.02 Million as of 2022.
5. What are some drivers contributing to market growth?
Growing Demand from the Paints and Coatings Industry; Increasing Demand From Textile Industry; The Increasing Usage of Organic Pigments in The Printing Ink Industry.
6. What are the notable trends driving market growth?
Increasing Demand from the Paints and Coatings Industry.
7. Are there any restraints impacting market growth?
The Stringent Government Regulations on the Usage of Pigments; Other Restraints.
8. Can you provide examples of recent developments in the market?
November 2022: Cathay Industries announced the acquisition of the Iron Oxide Pigment business of Venator Materials PLC. The acquisition of Venator’s Iron Oxide Pigment business was expected to help Cathay Industries expand its global manufacturing footprint.
9. What pricing options are available for accessing the report?
Pricing options include single-user, multi-user, and enterprise licenses priced at USD 4750, USD 5250, and USD 8750 respectively.
10. Is the market size provided in terms of value or volume?
The market size is provided in terms of value, measured in Million and volume, measured in K Tons.
11. Are there any specific market keywords associated with the report?
Yes, the market keyword associated with the report is "Europe Pigments Market," which aids in identifying and referencing the specific market segment covered.
12. How do I determine which pricing option suits my needs best?
The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.
13. Are there any additional resources or data provided in the Europe Pigments Market report?
While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.
14. How can I stay updated on further developments or reports in the Europe Pigments Market?
To stay informed about further developments, trends, and reports in the Europe Pigments Market, consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.
Methodology
Step 1 - Identification of Relevant Samples Size from Population Database
Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)
Note*: In applicable scenarios
Step 3 - Data Sources
Primary Research
- Web Analytics
- Survey Reports
- Research Institute
- Latest Research Reports
- Opinion Leaders
Secondary Research
- Annual Reports
- White Paper
- Latest Press Release
- Industry Association
- Paid Database
- Investor Presentations
Step 4 - Data Triangulation
Involves using different sources of information in order to increase the validity of a study
These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.
Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.
During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence
