Key Insights
The African Crop Protection Chemicals market, valued at approximately $XX million in 2025, is projected to experience robust growth, exhibiting a Compound Annual Growth Rate (CAGR) of 6.30% from 2025 to 2033. This expansion is driven by several key factors. Firstly, the increasing demand for food security across the continent necessitates higher crop yields, leading to greater reliance on crop protection chemicals to combat pests, diseases, and weeds. Secondly, rising investments in agricultural infrastructure and technology, including improved irrigation systems and precision farming techniques, are enhancing the efficiency of chemical application and boosting market uptake. Furthermore, favorable government policies promoting agricultural development and supporting the adoption of modern farming practices are contributing to market growth. The market is segmented by function (fungicides, herbicides, insecticides, etc.), application mode (foliar, soil treatment, etc.), crop type (grains & cereals, fruits & vegetables, etc.), and geography (South Africa, other African nations). South Africa currently holds a significant market share due to its relatively advanced agricultural sector and established distribution networks. However, growth potential is considerable in other regions of Africa, as awareness of crop protection solutions increases and farmer access to these products improves.
While the market shows strong potential, several restraints exist. High input costs associated with purchasing crop protection chemicals pose a challenge for smallholder farmers, who constitute a significant portion of the agricultural workforce in Africa. Limited agricultural infrastructure and logistical constraints in some regions hamper the effective distribution of these products. Moreover, concerns regarding environmental impacts and the potential health risks associated with improper chemical usage are increasingly influencing regulatory frameworks and consumer preferences. Addressing these challenges through targeted initiatives promoting sustainable agricultural practices, affordable access to chemicals, and improved training programs for farmers will be crucial for maximizing the growth potential of the African crop protection chemicals market. Major players like Sumitomo Chemical, Adama, Bayer, Syngenta, and BASF are actively involved, competing through product innovation and strategic partnerships to capture market share. The forecast period indicates continued expansion driven by factors such as changing climatic patterns, necessitating new crop protection strategies, and a rising focus on higher-value crops with increased protection needs.

Africa Crop Protection Chemicals Market: A Comprehensive Market Report (2019-2033)
This detailed report provides a comprehensive analysis of the Africa Crop Protection Chemicals Market, offering invaluable insights for stakeholders across the agricultural value chain. With a focus on market dynamics, competitive landscapes, and future growth prospects, this report is an essential resource for strategic decision-making. The study period covers 2019-2033, with 2025 as the base and estimated year, and a forecast period of 2025-2033.
Africa Crop Protection Chemicals Market Market Structure & Competitive Dynamics
This section analyzes the structure and competitive dynamics of the Africa crop protection chemicals market. The market is characterized by a mix of multinational corporations and regional players, resulting in a moderately consolidated landscape. Key players like Sumitomo Chemical Co Ltd, ADAMA Agricultural Solutions Ltd, Bayer AG, Syngenta Group, UPL Limited, BASF SE, FMC Corporation, Corteva Agriscience, and Nufarm Ltd hold significant market share, though precise figures vary by segment and country. Market share distribution is influenced by factors such as product portfolio, distribution networks, and regulatory compliance.
The market exhibits a dynamic innovation ecosystem, with ongoing research and development focused on enhancing efficacy, reducing environmental impact, and developing resistance-management strategies. Regulatory frameworks vary across African countries, impacting market access and product registration. Product substitutes, such as biopesticides and integrated pest management (IPM) techniques, are gaining traction, although their market penetration remains relatively low compared to conventional chemical pesticides. End-user trends are shifting towards increased demand for sustainable and eco-friendly solutions. M&A activities have been relatively modest in recent years; however, deal values are expected to increase as companies seek to expand their market reach and product portfolios. The average M&A deal value in the last 5 years was approximately xx Million, with a predicted xx Million in the next 5 years.
Africa Crop Protection Chemicals Market Industry Trends & Insights
The Africa crop protection chemicals market is experiencing robust growth, driven by factors such as rising agricultural production, increasing adoption of modern farming practices, and growing awareness of pest and disease management. The Compound Annual Growth Rate (CAGR) during the historical period (2019-2024) was approximately xx%, and is projected to be xx% during the forecast period (2025-2033). Technological disruptions, particularly the advancement of precision agriculture technologies, are influencing market trends. Consumer preferences are shifting toward more sustainable and environmentally responsible crop protection solutions, creating opportunities for biopesticides and other eco-friendly alternatives. However, the market penetration of these alternatives remains low, representing a significant opportunity for market expansion. Competitive dynamics are characterized by intense rivalry among established players and the emergence of new entrants, leading to increased innovation and product diversification. Market penetration of modern crop protection technologies is currently at approximately xx%, with an expected increase to xx% by 2033.

Dominant Markets & Segments in Africa Crop Protection Chemicals Market
The South Africa market currently dominates the regional landscape, accounting for approximately xx% of the total market value in 2025, due to its relatively advanced agricultural sector and higher adoption of crop protection chemicals. The Rest of Africa market is projected to exhibit faster growth driven by expanding agricultural activities and increasing government initiatives to improve food security and agricultural output.
Key Drivers for South Africa:
- Well-established agricultural infrastructure
- Strong government support for agricultural development
- Higher awareness of pest and disease management
- Advanced agricultural practices
- Higher purchasing power of farmers
Key Drivers for Rest of Africa:
- Growing agricultural production
- Increasing government investments in agricultural modernization
- Rising demand for food security
- Expansion of cultivated land
- Favorable climatic conditions in certain regions.
Dominant Segments:
- By Function: Insecticides constitute the largest segment, followed by herbicides and fungicides. This is attributed to the prevalence of insect pests and widespread weed infestation.
- By Application Mode: Foliar application remains the most prevalent method, given its ease of use and widespread adoption among farmers. However, seed treatment and chemigation are gaining traction due to their efficacy and efficiency.
- By Crop Type: Grains & Cereals and Fruits & Vegetables are the largest segments, reflecting the substantial acreage devoted to these crops and their susceptibility to pest and diseases.
Africa Crop Protection Chemicals Market Product Innovations
Recent years have witnessed significant advancements in crop protection technologies, including the development of more targeted and environmentally friendly products, as seen in Bayer's partnership with Oerth Bio to create eco-friendly solutions. Moreover, Corteva's introduction of Zorvec Encantia showcases innovation in fungicide technology to combat late blight in potatoes. These developments demonstrate a trend towards precision application methods and enhanced efficacy, aligning with the growing demand for sustainable and effective pest and disease management solutions. The market fit for these new technologies is strong, driven by the need for enhanced productivity and reduced environmental impact.
Report Segmentation & Scope
This report segments the Africa crop protection chemicals market based on function (fungicide, herbicide, insecticide, molluscicide, nematicide), application mode (chemigation, foliar, fumigation, seed treatment, soil treatment), crop type (commercial crops, fruits & vegetables, grains & cereals, pulses & oilseeds, turf & ornamental), and country (South Africa, Rest of Africa). Each segment's market size and growth projections are analyzed in detail, providing a comprehensive understanding of the market's dynamics. Competitive dynamics within each segment are also discussed, including market share distribution and key players. Growth projections vary considerably across segments, reflecting differing adoption rates and specific crop needs. For example, the insecticide segment is anticipated to have a faster CAGR than the nematicide segment.
Key Drivers of Africa Crop Protection Chemicals Market Growth
The growth of the Africa crop protection chemicals market is fueled by several key factors. The increasing demand for food to feed a burgeoning population drives agricultural expansion, creating a greater need for crop protection solutions. Government initiatives promoting agricultural modernization and investment in infrastructure further stimulate market growth. Technological advancements, such as the development of more targeted and effective pesticides, contribute to increased adoption rates. Furthermore, the changing climatic conditions and increasing pest and disease pressures necessitate enhanced crop protection strategies.
Challenges in the Africa Crop Protection Chemicals Market Sector
Several challenges impede the growth of the Africa crop protection chemicals market. Regulatory hurdles and varying registration processes across different countries create barriers to market entry and expansion. Supply chain inefficiencies and logistical constraints impact the timely and cost-effective delivery of products to farmers. Furthermore, the high cost of crop protection chemicals, coupled with limited access to credit and financial resources for farmers, restricts adoption rates in certain regions. The competition from generic products and the increasing demand for sustainable and eco-friendly solutions also present significant challenges to established players. The estimated negative impact of these challenges on market growth is approximately xx% per annum.
Leading Players in the Africa Crop Protection Chemicals Market Market
- Sumitomo Chemical Co Ltd
- ADAMA Agricultural Solutions Ltd
- Bayer AG
- Wynca Group (Wynca Chemicals)
- Syngenta Group
- UPL Limited
- BASF SE
- FMC Corporation
- Corteva Agriscience
- Nufarm Ltd
Key Developments in Africa Crop Protection Chemicals Market Sector
- August 2022: BASF and Corteva Agriscience collaborated to develop advanced soybean weed control solutions. This partnership signifies a trend towards collaborative innovation in the sector.
- November 2022: Corteva Agriscience launched Zorvec Encantia, a novel fungicide targeting late blight in potatoes. This product launch highlights the ongoing innovation in crop protection technology.
- January 2023: Bayer partnered with Oerth Bio to develop more eco-friendly crop protection solutions. This collaboration reflects the growing demand for sustainable agricultural practices.
Strategic Africa Crop Protection Chemicals Market Market Outlook
The Africa crop protection chemicals market presents significant growth opportunities, driven by increasing agricultural production, rising incomes, and supportive government policies. Strategic investments in research and development, focusing on sustainable and innovative solutions, will be crucial for success. Companies that effectively adapt to evolving consumer preferences and regulatory requirements, while leveraging technological advancements, are well-positioned to capitalize on the market's long-term potential. Expansion into underserved markets and strategic partnerships with local distributors will further enhance market penetration and growth.
Africa Crop Protection Chemicals Market Segmentation
-
1. Function
- 1.1. Fungicide
- 1.2. Herbicide
- 1.3. Insecticide
- 1.4. Molluscicide
- 1.5. Nematicide
-
2. Application Mode
- 2.1. Chemigation
- 2.2. Foliar
- 2.3. Fumigation
- 2.4. Seed Treatment
- 2.5. Soil Treatment
-
3. Crop Type
- 3.1. Commercial Crops
- 3.2. Fruits & Vegetables
- 3.3. Grains & Cereals
- 3.4. Pulses & Oilseeds
- 3.5. Turf & Ornamental
-
4. Function
- 4.1. Fungicide
- 4.2. Herbicide
- 4.3. Insecticide
- 4.4. Molluscicide
- 4.5. Nematicide
-
5. Application Mode
- 5.1. Chemigation
- 5.2. Foliar
- 5.3. Fumigation
- 5.4. Seed Treatment
- 5.5. Soil Treatment
-
6. Crop Type
- 6.1. Commercial Crops
- 6.2. Fruits & Vegetables
- 6.3. Grains & Cereals
- 6.4. Pulses & Oilseeds
- 6.5. Turf & Ornamental
Africa Crop Protection Chemicals Market Segmentation By Geography
-
1. Africa
- 1.1. Nigeria
- 1.2. South Africa
- 1.3. Egypt
- 1.4. Kenya
- 1.5. Ethiopia
- 1.6. Morocco
- 1.7. Ghana
- 1.8. Algeria
- 1.9. Tanzania
- 1.10. Ivory Coast

Africa Crop Protection Chemicals Market REPORT HIGHLIGHTS
Aspects | Details |
---|---|
Study Period | 2019-2033 |
Base Year | 2024 |
Estimated Year | 2025 |
Forecast Period | 2025-2033 |
Historical Period | 2019-2024 |
Growth Rate | CAGR of 6.30% from 2019-2033 |
Segmentation |
|
Table of Contents
- 1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
- 2. Executive Summary
- 2.1. Introduction
- 3. Market Dynamics
- 3.1. Introduction
- 3.2. Market Drivers
- 3.2.1. Increasing Demand for Tomato; Adoption of Greenhouse Technology in Tomato Cultivation; Government support
- 3.3. Market Restrains
- 3.3.1 Increasing Loses due to Physiological Disorder
- 3.3.2 Pest and Disease; Unfavourable Climatic Condition
- 3.4. Market Trends
- 3.4.1. The market is growing due to the rising consumption of pesticides to protect crops from pests and weeds
- 4. Market Factor Analysis
- 4.1. Porters Five Forces
- 4.2. Supply/Value Chain
- 4.3. PESTEL analysis
- 4.4. Market Entropy
- 4.5. Patent/Trademark Analysis
- 5. Africa Crop Protection Chemicals Market Analysis, Insights and Forecast, 2019-2031
- 5.1. Market Analysis, Insights and Forecast - by Function
- 5.1.1. Fungicide
- 5.1.2. Herbicide
- 5.1.3. Insecticide
- 5.1.4. Molluscicide
- 5.1.5. Nematicide
- 5.2. Market Analysis, Insights and Forecast - by Application Mode
- 5.2.1. Chemigation
- 5.2.2. Foliar
- 5.2.3. Fumigation
- 5.2.4. Seed Treatment
- 5.2.5. Soil Treatment
- 5.3. Market Analysis, Insights and Forecast - by Crop Type
- 5.3.1. Commercial Crops
- 5.3.2. Fruits & Vegetables
- 5.3.3. Grains & Cereals
- 5.3.4. Pulses & Oilseeds
- 5.3.5. Turf & Ornamental
- 5.4. Market Analysis, Insights and Forecast - by Function
- 5.4.1. Fungicide
- 5.4.2. Herbicide
- 5.4.3. Insecticide
- 5.4.4. Molluscicide
- 5.4.5. Nematicide
- 5.5. Market Analysis, Insights and Forecast - by Application Mode
- 5.5.1. Chemigation
- 5.5.2. Foliar
- 5.5.3. Fumigation
- 5.5.4. Seed Treatment
- 5.5.5. Soil Treatment
- 5.6. Market Analysis, Insights and Forecast - by Crop Type
- 5.6.1. Commercial Crops
- 5.6.2. Fruits & Vegetables
- 5.6.3. Grains & Cereals
- 5.6.4. Pulses & Oilseeds
- 5.6.5. Turf & Ornamental
- 5.7. Market Analysis, Insights and Forecast - by Region
- 5.7.1. Africa
- 5.1. Market Analysis, Insights and Forecast - by Function
- 6. South Africa Africa Crop Protection Chemicals Market Analysis, Insights and Forecast, 2019-2031
- 7. Sudan Africa Crop Protection Chemicals Market Analysis, Insights and Forecast, 2019-2031
- 8. Uganda Africa Crop Protection Chemicals Market Analysis, Insights and Forecast, 2019-2031
- 9. Tanzania Africa Crop Protection Chemicals Market Analysis, Insights and Forecast, 2019-2031
- 10. Kenya Africa Crop Protection Chemicals Market Analysis, Insights and Forecast, 2019-2031
- 11. Rest of Africa Africa Crop Protection Chemicals Market Analysis, Insights and Forecast, 2019-2031
- 12. Competitive Analysis
- 12.1. Market Share Analysis 2024
- 12.2. Company Profiles
- 12.2.1 Sumitomo Chemical Co Ltd
- 12.2.1.1. Overview
- 12.2.1.2. Products
- 12.2.1.3. SWOT Analysis
- 12.2.1.4. Recent Developments
- 12.2.1.5. Financials (Based on Availability)
- 12.2.2 ADAMA Agricultural Solutions Ltd
- 12.2.2.1. Overview
- 12.2.2.2. Products
- 12.2.2.3. SWOT Analysis
- 12.2.2.4. Recent Developments
- 12.2.2.5. Financials (Based on Availability)
- 12.2.3 Bayer AG
- 12.2.3.1. Overview
- 12.2.3.2. Products
- 12.2.3.3. SWOT Analysis
- 12.2.3.4. Recent Developments
- 12.2.3.5. Financials (Based on Availability)
- 12.2.4 Wynca Group (Wynca Chemicals
- 12.2.4.1. Overview
- 12.2.4.2. Products
- 12.2.4.3. SWOT Analysis
- 12.2.4.4. Recent Developments
- 12.2.4.5. Financials (Based on Availability)
- 12.2.5 Syngenta Group
- 12.2.5.1. Overview
- 12.2.5.2. Products
- 12.2.5.3. SWOT Analysis
- 12.2.5.4. Recent Developments
- 12.2.5.5. Financials (Based on Availability)
- 12.2.6 UPL Limited
- 12.2.6.1. Overview
- 12.2.6.2. Products
- 12.2.6.3. SWOT Analysis
- 12.2.6.4. Recent Developments
- 12.2.6.5. Financials (Based on Availability)
- 12.2.7 BASF SE
- 12.2.7.1. Overview
- 12.2.7.2. Products
- 12.2.7.3. SWOT Analysis
- 12.2.7.4. Recent Developments
- 12.2.7.5. Financials (Based on Availability)
- 12.2.8 FMC Corporation
- 12.2.8.1. Overview
- 12.2.8.2. Products
- 12.2.8.3. SWOT Analysis
- 12.2.8.4. Recent Developments
- 12.2.8.5. Financials (Based on Availability)
- 12.2.9 Corteva Agriscience
- 12.2.9.1. Overview
- 12.2.9.2. Products
- 12.2.9.3. SWOT Analysis
- 12.2.9.4. Recent Developments
- 12.2.9.5. Financials (Based on Availability)
- 12.2.10 Nufarm Ltd
- 12.2.10.1. Overview
- 12.2.10.2. Products
- 12.2.10.3. SWOT Analysis
- 12.2.10.4. Recent Developments
- 12.2.10.5. Financials (Based on Availability)
- 12.2.1 Sumitomo Chemical Co Ltd
List of Figures
- Figure 1: Africa Crop Protection Chemicals Market Revenue Breakdown (Million, %) by Product 2024 & 2032
- Figure 2: Africa Crop Protection Chemicals Market Share (%) by Company 2024
List of Tables
- Table 1: Africa Crop Protection Chemicals Market Revenue Million Forecast, by Region 2019 & 2032
- Table 2: Africa Crop Protection Chemicals Market Revenue Million Forecast, by Function 2019 & 2032
- Table 3: Africa Crop Protection Chemicals Market Revenue Million Forecast, by Application Mode 2019 & 2032
- Table 4: Africa Crop Protection Chemicals Market Revenue Million Forecast, by Crop Type 2019 & 2032
- Table 5: Africa Crop Protection Chemicals Market Revenue Million Forecast, by Function 2019 & 2032
- Table 6: Africa Crop Protection Chemicals Market Revenue Million Forecast, by Application Mode 2019 & 2032
- Table 7: Africa Crop Protection Chemicals Market Revenue Million Forecast, by Crop Type 2019 & 2032
- Table 8: Africa Crop Protection Chemicals Market Revenue Million Forecast, by Region 2019 & 2032
- Table 9: Africa Crop Protection Chemicals Market Revenue Million Forecast, by Country 2019 & 2032
- Table 10: South Africa Africa Crop Protection Chemicals Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 11: Sudan Africa Crop Protection Chemicals Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 12: Uganda Africa Crop Protection Chemicals Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 13: Tanzania Africa Crop Protection Chemicals Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 14: Kenya Africa Crop Protection Chemicals Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 15: Rest of Africa Africa Crop Protection Chemicals Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 16: Africa Crop Protection Chemicals Market Revenue Million Forecast, by Function 2019 & 2032
- Table 17: Africa Crop Protection Chemicals Market Revenue Million Forecast, by Application Mode 2019 & 2032
- Table 18: Africa Crop Protection Chemicals Market Revenue Million Forecast, by Crop Type 2019 & 2032
- Table 19: Africa Crop Protection Chemicals Market Revenue Million Forecast, by Function 2019 & 2032
- Table 20: Africa Crop Protection Chemicals Market Revenue Million Forecast, by Application Mode 2019 & 2032
- Table 21: Africa Crop Protection Chemicals Market Revenue Million Forecast, by Crop Type 2019 & 2032
- Table 22: Africa Crop Protection Chemicals Market Revenue Million Forecast, by Country 2019 & 2032
- Table 23: Nigeria Africa Crop Protection Chemicals Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 24: South Africa Africa Crop Protection Chemicals Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 25: Egypt Africa Crop Protection Chemicals Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 26: Kenya Africa Crop Protection Chemicals Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 27: Ethiopia Africa Crop Protection Chemicals Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 28: Morocco Africa Crop Protection Chemicals Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 29: Ghana Africa Crop Protection Chemicals Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 30: Algeria Africa Crop Protection Chemicals Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 31: Tanzania Africa Crop Protection Chemicals Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 32: Ivory Coast Africa Crop Protection Chemicals Market Revenue (Million) Forecast, by Application 2019 & 2032
Frequently Asked Questions
1. What is the projected Compound Annual Growth Rate (CAGR) of the Africa Crop Protection Chemicals Market?
The projected CAGR is approximately 6.30%.
2. Which companies are prominent players in the Africa Crop Protection Chemicals Market?
Key companies in the market include Sumitomo Chemical Co Ltd, ADAMA Agricultural Solutions Ltd, Bayer AG, Wynca Group (Wynca Chemicals, Syngenta Group, UPL Limited, BASF SE, FMC Corporation, Corteva Agriscience, Nufarm Ltd.
3. What are the main segments of the Africa Crop Protection Chemicals Market?
The market segments include Function, Application Mode, Crop Type, Function, Application Mode, Crop Type.
4. Can you provide details about the market size?
The market size is estimated to be USD XX Million as of 2022.
5. What are some drivers contributing to market growth?
Increasing Demand for Tomato; Adoption of Greenhouse Technology in Tomato Cultivation; Government support.
6. What are the notable trends driving market growth?
The market is growing due to the rising consumption of pesticides to protect crops from pests and weeds.
7. Are there any restraints impacting market growth?
Increasing Loses due to Physiological Disorder. Pest and Disease; Unfavourable Climatic Condition.
8. Can you provide examples of recent developments in the market?
January 2023: Bayer formed a new partnership with Oerth Bio to enhance crop protection technology and create more eco-friendly crop protection solutions.November 2022: Corteva Agriscience introduced Zorvec Encantia, a fungicide that targets late blight, a detrimental pathogen inhibiting potato growth. The product is based on Zorvec Active and is the first of a novel family of fungicides that uses a distinct biochemical mode of action and does not cross-resist other fungicides.August 2022: BASF and Corteva Agriscience collaborated to provide soybean farmers with the weed control of the future. By working together, BASF and Corteva aim to satisfy farmers' demand for specialized weed control solutions that are distinct from those that are currently available or being developed.
9. What pricing options are available for accessing the report?
Pricing options include single-user, multi-user, and enterprise licenses priced at USD 3800, USD 4500, and USD 5800 respectively.
10. Is the market size provided in terms of value or volume?
The market size is provided in terms of value, measured in Million.
11. Are there any specific market keywords associated with the report?
Yes, the market keyword associated with the report is "Africa Crop Protection Chemicals Market," which aids in identifying and referencing the specific market segment covered.
12. How do I determine which pricing option suits my needs best?
The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.
13. Are there any additional resources or data provided in the Africa Crop Protection Chemicals Market report?
While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.
14. How can I stay updated on further developments or reports in the Africa Crop Protection Chemicals Market?
To stay informed about further developments, trends, and reports in the Africa Crop Protection Chemicals Market, consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.
Methodology
Step 1 - Identification of Relevant Samples Size from Population Database



Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)

Note*: In applicable scenarios
Step 3 - Data Sources
Primary Research
- Web Analytics
- Survey Reports
- Research Institute
- Latest Research Reports
- Opinion Leaders
Secondary Research
- Annual Reports
- White Paper
- Latest Press Release
- Industry Association
- Paid Database
- Investor Presentations

Step 4 - Data Triangulation
Involves using different sources of information in order to increase the validity of a study
These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.
Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.
During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence